Skater

Campaign
Agency Network: 
Published/Aired: 
August 2010
Burn:  Skater
Burn Print Ad -  Skater

Also From This Campaign 2

Description

Print advertisement created by Publicis, Australia for Burn, within the category: Non-Alcoholic Drinks.

Advertising Agency: Publicis Mojo, Sydney, Australia
Creative Director: Micah Walker
Art Director: Andrew Ostrom
Copywriter: Ian Williamson
Producer: Alison Dunlop
Account manager: Simon Ludowyke
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Highest Rated

Guest's picture

If it's not good enough for you, then it's not good enough for the whole world

Guest
CUTIEPIE's picture

It reminds me a lot of the diesel be stupid campaign, doesnt it?!

CUTIEPIE
Activity Score 339
Guest's picture

little bit... but i like the copies...

Guest
Guest's picture

no cutiepie...

Guest
silvi's picture

Good aproach for an energy drink brand.

silvi
Activity Score 4134
Copywriter
TommyO's picture

Weak copy. Well, you can hardly call it a "copy", right?

TommyO
Activity Score 1802
Copywriter |

That's me!
http://resiseymilim.wordpress.com

Guest's picture

If it's not good enough for you, then it's not good enough for the whole world

Guest
Migzter13's picture

that line is enough for me. It completely overshadows the whole picture it is saddled in.

Migzter13
Activity Score 973
Graphic Designer at De La Salle University, Manila |

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

j2mango's picture

dooooooooooooooooooooooooooooooooooon't

j2mango
Activity Score 530
Other
Guest's picture

In my opinion it's just to.. simple. Not in a good way. Simple ads are ofter well thought and makes good impression. This one does not. It is more like:
"Hey we have photo"
"Great. Let's put some fire on it because brand name is Burn"
"But we don't have any copy.. or... we... do?"

Guest
gbl's picture

shit copy.

gbl
Activity Score 447
Copy
Guest's picture

traveled to Mexico to do this?

Guest
Guest's picture

Actually, the flame are real and there is a video : http://vimeo.com/13671577

Guest
remotedt's picture

shit photoshop job! obviously the art director, and client, are people that know NOTHING about skateboarding. even if this was a good photoshop job, i could tell very easily that this was a fake strictly by the fact that the guy is moving from right to left... and the trail of flames is moving left to right... (among many other give aways...)

people that know nothing about skateboarding, snowboarding (or anything else used in campaign for that matter) should not be left alone to art direct, select photos, etc...

lame all around!

remotedt
Activity Score 92
graphic designer
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