Agency Network: 
March 2010
Burger King:  Chucky


We were asked to communicate that Burger King stays open until the wee hours of the morning. Thomas and Kris came up with the following campaign showing the villains of the night that we know all to well, enjoying their favourite meal after a umm night out. The ads were shot in South Africa and Dubai by French photographer Ben Dauchez and retouched by Thomas himself. A job well done! The series comprises of four ads which will run in press and outdoor.

Print advertisement created by Tonic, United Arab Emirates for Burger King, within the category: Food.


Open late
Now open until 4AM every night.
Burger King
Have it your way.

Advertising Agency: Tonic, Dubai, UAE
Creative Director: Vincent Raffray
Art Director: Thomas Derouault
Copywriter: Kris Richardson
Photographer: Ben Dauchez
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Highest Rated

dthlb72's picture

way out....

Activity Score 545
Art Director, ADK Malaysia
Phil Lestino's picture

So it's the last place you'd wanna go to at night...

Phil Lestino
Activity Score 1682
dreadboy's picture

well, actually, because of the have it your way text, I tend to believe they want to say it's not their fault clients stay up so late, so at least hey should be thankful for having where to get a burger. :))

Activity Score 411
Photographer |

Portfolio * Myspace * Facebook
i can't even spell my name without 'ad'

Adaddicted's picture

"The ads were shot in South Africa and Dubai"
What about this one?! ; )

Activity Score 3431
Art Director |


AssassinX's picture

Hahaha I'm feeling lucky that Im not working 4 Burger King...

Activity Score 1325
supersorn's picture

very good

Activity Score 3
MJStinson77's picture

While the imagery is attention-getting, it doesn't make me want to eat at Burger King.

Activity Score 601
Copywriter at Erwin-Penland | | | wordjones

akanksha puri's picture

just plain scary!!!

I wouldnt want to go to Burger King..when it has customers as these coming!!!

dont get the art too

akanksha puri
Activity Score 19
dthlb72's picture

way out....

Activity Score 545
Art Director, ADK Malaysia
Guest's picture

oh my god its chucky the doll

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