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Agency Network: 
Published/Aired: 
February 2008
Buffalo Wild Wings:  Devil

Description

Print advertisement created by 22 Squared, United States for Buffalo Wild Wings, within the category: Recreation, Leisure.

Caption

Margarita Mayhem.
Five flavors. Frozen or on-the-rocks.
Be warned, they bite.

Advertising Agency: 22 Squared, USA
Creative Director: Tom McMahon
Art Director: Danny Corrales
Copywriter: Paul Korel
Photographer: Minds Eye Atlanta
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Jovana's picture

nice artdirector, only that.

Jovana
Activity Score 30
Creativa Jr. / Diseñadora Grafica
adrianapr's picture

this one is the best, but just cute.

adrianapr
Activity Score 1254
MJ05's picture
MJ05
Activity Score 88
garnier bbdo |

MJ

MJ05's picture

I'M AGREE... VERY NICE ARTDIRECTOR, BUT THE COPY.....WHAAAAAT A SHAAAAAMEEEEE!!!

MJ05
Activity Score 88
garnier bbdo |

MJ

chikirom's picture

GREAT ARTDIRECTION.

chikirom
Activity Score 133
Creative Director |

Chikirom

speed's picture

These make me want to order a margarita, so has it not done its job? The copy really doesn't matter and could have simply stated the hero flavor. Appetite appeal and attitude are everything.

I'm assuming these are menu or table-top restaurant promos? Why else would there be absolutely nothing to do with Buffalo Wild Wings branding?

Now, bring me some salt. These are delish.

speed
Activity Score 83
Commercial Photography
Charlie Pratt's picture

I disagree with mariajose05.. The copy isn't horrible. It's good. But it's not the focal point of the ad anyway. Great visuals. Wild Wings does decent in-store promos. When you're thirsty for a margarita, it's rarely the copy that sells you.

http://www.charlieprattdesign.com

Charlie Pratt
Activity Score 427
BWLD's picture

I'll agree that Buffalo Wild Wing's visuals are great, and their advertisement and promos back that up. It looks like they're going to be facing pressure from steep increases in meat and commodities prices, however.

http://www.informedinvestments.com/bwld-buffalo-wild-wings

BWLD
Activity Score 2
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