Description
Print advertisement created by Kaspen, Czechia for Budweiser, within the category: Non-Alcoholic Drinks.
When the average Czech girl looks like this, who the hell needs alcohol.
Budweiser Budvar non-alcoholic.
Creative Director: Lester Tullett
Copywriter: Dora Pruzincova
Art Director: Troy Palmer
Photographer: Miro Minarovych
Account Supervisor: Lubos Jahoda
Czech girls are really pretty indeed.
.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.
Sadly, the average Czech girl does not actually look like this. Not unless you've consumed copious amounts of vodka anyway.
Niceeeeee.
Czechs should be prepared to face the invasion of the lusty creatives seeing this ad
Note To Self: Visit Czech asap .... better still RELOCATE to Czech !
so the commercial is really *try & shop* our girls and by the way
you can save money on alcohol beverage.
OMG.
THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL
This is not a girly ad, stupid cow... I'm sick of your comments...
>>> Designed to be signed...
Despite the hypersensitivities this campaign might spark, it is a true fact that Czech women are in general quite pretty and this is something to be proud of. The insight is so strong it doesn't need much more. It is local and universal at the same time.
Huh??? What??? Wait a minute let me get this straight, I'm supposed to believe that in Czechoslovakia this is what the average woman looks like. Czechoslovakia is this magic country where the average woman looks like a supper model. And the whole campaign is based on this obvious and well known truth. Oh, ok, I got it, makes total sense.
Little history lessen - Czechoslovakia is "magic country" in sense that it doesn't exist since 1 January 1993, following that little thing called revolution in 1989 which led to collapse of USSR. And if you want to comment something at least look at the topic where it clearly says - Europe - CZECH REPUBLIC. I would think you know better when your first woman to become a US Secretary of State, Madeleine Korbelová Albright is Czech if you know her, I know that maybe I am a bit overreacting but I really hate when people call us Czechoslovakia.
Does 'Beer Goggles' mean anything to anyone or should I elaborate? Because it's not really about the czech girl in particular it's about men drinking to make girls seem prettier than they really are. The Czech girl here is the vessel to convey that message...
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