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postman's picture

The bride is going to be there "hot and on time", good one.

postman
Activity Score 951
Other
wkanaan's picture
wkanaan
Activity Score 483
Art Director
Chris's picture

hey mate! yeah but this is executed much better i think.

Chris
Activity Score 1935
Art Director
.nl's picture

This execution is painful bad!!!

.nl
Activity Score 207
Art Director
puppiepoppy's picture

Once again, this proves that not all Cannes winning works are great work! Some are not refreshing stuffs...probably ripped off from old New York Festivals or somewhere....

puppiepoppy
Activity Score 1634
Creative Director |

www.michaelwongcc.com

yellowcow's picture

"stuffs" hahahahahaha!

yellowcow
Activity Score 23
Art Director |

*****************
In the absence of great work, nothing else matters.

Ainadaliel's picture

I saw those ads, too. The TNT Express ones are for a parcel delivery service, so it looks like the pregnant woman and the policeman IS the cargo. Whereas with these Pizza Hut ads, it looks like the bride, SWAT team, and doctors "hitched" with the Pizza delivery guy.

I think these Pizza Hut ads translate the idea of the product's benefit better. Who checks in a pregnant lady at a parcel service so she can get to a hospital?

Ainadaliel
Activity Score 271
Copywriter
Ad Junkie At Large's picture

yes and i think the concept is much better for the TNT delivery because they are actually delivering any number of things, pizza hut just delivers pizza, and if they did have a bride on the bike does that mean the bride would take priority over the pizza that is getting cold? thanks for the link wkanaan!

Ad Junkie At Large
Activity Score 554
Art Director
fluffy's picture

Not much of a breeze on any of the models - I think the visual looks a bit odd because of it.

fluffy
Activity Score 236
Copywriter
puppiepoppy's picture

Yup, Guerrero doing his rip off again!

Anyway, no wonder bladee Pizza Hut is always late. Shit!

puppiepoppy
Activity Score 1634
Creative Director |

www.michaelwongcc.com

Ainadaliel's picture

For a Creative Director, you sure need grammar lessons. The plural of "stuff" is "a lot of stuff", not "stuffS."

What's with all the hating? This won a Bronze for an Asian country, so be happy for 'em!

Ainadaliel
Activity Score 271
Copywriter
Pacific Blue's picture

I'm happy happy for them.
(Despite I didn't like the idea the first time I saw it)

Pacific Blue
Activity Score 335
Art Director |

-------------------------------------
/// The clock is laughing in my face ///

postman's picture

The bride is going to be there "hot and on time", good one.

postman
Activity Score 951
Other
sloppy4's picture

so when i order a pizza i get two brides? doesn't sound like a good deal to me. i'd rather some cheesy bread.

sloppy4
Activity Score 1492
no_comment's picture

you only get one. but if you order now you'll get a mother in law.

no_comment
Activity Score 55
Art Director
Ravages's picture

OK! 10 points to everybody who pointed out the obvious similarity to TNT. Now, we need to rank you all on the humour and bitchiness scale.

Ravages
Activity Score 842
Blahg's picture

At least when they copied it they executed it better.

Blahg
Activity Score 616
Copywriter
goozano's picture

better execution, besides i think everything we are seeing here probably was made for someone before maybe not but in the advertising world this kind of "creative coincidences" always happen who can say no?

goozano
Activity Score 58
Copywriter
euclid the greek mathematician's picture

better execution than the TNT Express ads

euclid the gree...
Activity Score 98
Art Director |

http:\\www.artissionary.blogspot.com

Mabakima's picture

Better execution or not, won a bronze Lion or not, the idea isn't fresh. Any creative who'd spend a little bit of thinking would most likely stumble on an execution such as this.

Mabakima
Activity Score 84
Copywriter
afterbyrne's picture

Oh wow!! I thought I jumped into a time machine and was in the 1980's! Lame and over used.

afterbyrne
Activity Score 205
Creative Director at Afterbyrne |

David Byrne
http://www.afterbyrne.com

puppiepoppy's picture

Can't agree more!

puppiepoppy
Activity Score 1634
Creative Director |

www.michaelwongcc.com

Rog's picture

Yep. Was it an Audi or Renault 'quick'campaign last week?
The organ delivery? The bride? The pizza guy? Veeery similar line thinking.

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

Ainadaliel's picture

Go, ROGER! Out more similar ads! That's what you do best, eh?

Ainadaliel
Activity Score 271
Copywriter
indenial's picture

Sourpuss

indenial
Activity Score 4
Copywriter
me thinks's picture

Love this one.

me thinks
Activity Score 722
Copywriter
mrtalented's picture

the ad looks fake. and the idea is not hot and fresh!

fake lighting. fake retouching. fake reflection on the motorbike. fake shadow.

mrtalented
Activity Score 2171
Creative Director
Yeminius's picture

WHAT ARE YOU TALKING ABOUT!!

the retouching is great :@ just look at that frozen hair! maybe that country is pretty pretty cold

Yeminius
Activity Score 151
Other
indenial's picture

It's called hairspray, kid.

indenial
Activity Score 4
Copywriter
Yeminius's picture

that's the word I was looking for!

but you are wrong old man, it is enamel spray

Yeminius
Activity Score 151
Other
Popporn's picture

I like the TNT "version" more realistic and effective.
and I agree that the shadows are really baaaad.

****************

Popporn
Activity Score 6
Art Director |

I was here but now I'm gone.

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