Description
Print advertisement created by Lowe, Thailand for Breeze, within the category: House, Garden.
Win the added softness of Comfort.
Executive Creative Directors: Dominic Stallard
Art Directors: Dominic Stallard
Copywriters: Scott Hitchcock
Photographer: Clive Stewart
Highest Rated
How I said nice idea
Digital product designer | Custom URL shortener and smart links
... the visuals are kinda visually disturbing... the kids look like physically handicapped people... good idea bad execution.
Thoughts become things.
Yep...this is bad execution of what is actually a damn good idea. Great positioning though - "With the added softness of Comfort". Wow.
I like the idea and the way they tried to do it, kind of real shots. I think, however, that the final look is not so good. Anyway, nice campaign.
I like the idea but it's true that the visuals are disturbing. Here, the child is looking at the dog like if he was the principal element of the ad. the art is not excellent.
this one is dream. but no drama in picture taken.
outsmart me, if you can
i agree the execution could have been better, but i still like them quite a bit.
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brandon
brings a amile on the face...
they showed me a picture & i laughed
dignity has never been photographed
How I said nice idea
Digital product designer | Custom URL shortener and smart links
Disagree for nice Ad, it could have better execution.

What is this advertising?
Could have been better execution, I agree. However it is a step up from the one with the kids on the picnic blanket.

first most obvious choice: sex. second: baby humans and baby animals.
this one really works....like it
tanvir