War

Campaign
Agency Network: 
Published/Aired: 
March 2009
Breaking News:  War

Description

Print advertisement created by Chemistry, Ireland for Breaking News, within the category: Media.

Caption

Straight from the source.

Advertising Agency: Chemistry, Dublin, Ireland
Creative Director: Mike Garner
Art Director: Nicole Sykes
Copywriter: Anne Fleming
Photographer: Matthew Thompson
Retoucher: Rainer Usselmann, Happy Finish
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Crisp One's picture

what people will do for free wifi.

Crisp One
Activity Score 2005
Other at New York
Crave's picture

dude, a camera or a Macbook Air would be much more practical....

Crave
Activity Score 95
Euro RSCG
Guest's picture

Common...! what a stupid comment!

This Ad is Great!

Guest
goree's picture

why this one is in colour and not B/W like the previous one? Can somebody explain please?

goree
Activity Score 37
Creative Director at Focus Euro RSCG
Crisp One's picture

the campaign goes with the original color quality or lack there of of each photo to seem as if they were there when it happened.

Crisp One
Activity Score 2005
Other at New York
Guest's picture

it's call stock.

Guest
MindZoo's picture

Great concept, great execution - and the people at Apple will be pleased.

MindZoo
Activity Score 119
Other at Boomtown Productions
Guest's picture

Done. But much better by National Geographic Channel, Brasil. (Fox Chanel inhouse agency). Just Won gold at El Ojo de Iberoamérica, one of the most important festival in spanish.

Guest
Guest's picture

DONE

Guest
Guest's picture

done a lot better

Guest
adsadsads's picture

nice art direction

adsadsads
Activity Score 130
Guest's picture

Bit obvious isn't it.

Guest
Guest's picture

i dont like it, media is responsible for creating more panic due to such news i wont like to see this channel whats so ever its true or not.

Guest
Guest's picture

not inspiring coz done years ago http://inspirationalcopy.blogspot.com

Guest
Guest's picture

Come on people, this is the same idea as the famous journo standing amongst the cricket slips ad, done back in the 70s. You're 30 years too late. Creative team go and read "The Copy Book" so you don't embarrass yourselves like this again.

Guest
Guest's picture

done done done!

Guest
hal9000's picture

ha. nice.

hal9000
Activity Score 192
Guest's picture

see "THE COPY BOOK" page no. "forty two"

Guest
Guest's picture

Done by CNN, they did the same for cricket(sport).

Guest
Guest's picture

The first time I remember seeing this idea it was done by Fergus Fleming for a british newspaper's sports coverage. There were a bunch of cricketers standing at slips and a journo in the same position.

it must have been...what...20 years ago. Great concept. Then.

Guest
Guest's picture

Yes, Simon Dickets and Fergus Fleming.

Guest
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