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Evolution, 3

Campaign
Agency Network: 
Published/Aired: 
May 2008
Braun:  Evolution, 3

Description

Print advertisement created by BBDO, Germany for Braun, within the category: Personal Accessories.

Caption

Brings our the human in men. Braun Series 5

Advertising Agency: BBDO Dusseldorf, Germany
Creative Directors: Toygar Bazarkava, Stefan Vonderstein
Art Directors: Ronald Liedmeier, Olaf Reys
Copywriter: Ingo Hoentschke
Art Director: Lidia Pranjic
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bknowlden's picture

The time stamp is forcing the idea.

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

wildbore's picture

2much!

wildbore
Activity Score 749
Creative Director at - - -
Zemane's picture

Almap has done it better.
With dogs instead of apes.

Zemane
Activity Score 284
Copywriter |

"Talent is luck. The important thing in life is courage."

theanc's picture

I also know the campaign you're talking about but that was another concept. Just the visual solution is the same.

PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com

theanc
Activity Score 2784
Art Director at Grey Brazil |

http://www.augustocorreia.com.br

phoamcor's picture

Many many many many campaigns have done the human who looks like the animal thing.

phoamcor
Activity Score 1284
krautland's picture

but that's not the point. the clock changes it.
I kinda like this campaign.

it's not going into my favorite list but it's solid and brings out a little smile.

krautland
Activity Score 3214
Art Director at erm... no calls please.
sloppy4's picture
sloppy4
Activity Score 1492
Ad Junkie At Large's picture

I also don't think the 8:05 dude is someone most men would aspire to look like. is the promise that "eh, well i guess you'll look good compared to a monkey"?

Ad Junkie At Large
Activity Score 554
Art Director
Jet Propulsion Lab's picture

At 8:05 in the morning, we can only hope that's someone a lot of women would aspire to look like... (I hope my girlfriend is not reading this.)

Jet Propulsion Lab
Activity Score 10679
Copywriter
SandMan69's picture

"girlfriend"?

....really?

.............

"readthiswhileIstareatyourtits"

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

R. Rinaldi's picture

So solid.

R. Rinaldi
Activity Score 686
Singapore
Alistair C.'s picture

forced

Alistair C.
Activity Score 692
Copywriter
Kateter's picture

wow, how unbelievably stupid!

Kateter
Activity Score 2029
Copywriter
getconnected2001's picture

Still a long way to evolve.........at least to look human.

getconnected2001
Activity Score 987
Art Director at New Delhi
NatalieM's picture

Straightforward concept. Execution needs more work.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

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