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Ice Cream

Campaign
Agency Network: 
Published/Aired: 
November 2012

Description

Art Buyer: Leila Courey

Print advertisement created by Leo Burnett, Canada for Bounty, within the category: House, Garden.

Caption

Picks it up.

Advertising Agency: Leo Burnett, Toronto, Canada
Chief Creative Officer: Judy John
Creative Directors: Heather Chambers, Lisa Greenberg, Judy John
Copywriter: Steve Persico
Art Director: Anthony Chelvanathan
Photography: Mark Zibert
Print Production: Anne Peck
Account Supervisors: Millie Alicea, Kim Koster, Samantha Pollock
Account Manager: Dan Koutoulakis
Planner: Jose Daniel
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DesignDine's picture

Like the idea. But a bit too much minimalism.

DesignDine
Activity Score 1313
Art Director at UK |

http://designdine.co.uk

Meredith Singh's picture

I heard this campaign really drove up sales, for magnifying glasses.

Meredith Singh
Activity Score 407
Art Director
Roger Keynes's picture

Nice, but I much prefer the 'drain' idea a couple of months back.

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

ajx's picture

Nice

ajx
Activity Score 116
Creative Director |

deja fuck

Siddarth Basavaraj's picture

a very good campaign

Siddarth Basavaraj
Activity Score 1673
Copywriter at Adsyndicate Services Pvt. Ltd. |

Love creating ads..

michele123's picture

done before

michele123
Activity Score 414
Art Director
miko1aj's picture

where? prove it or be quiet.

Good visual, but i'd add same shape in packshot area (kind of unfolded product or something)

miko1aj
Activity Score 3086
kleenex's picture

I like it.

kleenex
Activity Score 52752
Web Designer/Developer
CACAHD's picture

They won many awards with this campaign. I'm jealous. I love it!

CACAHD
Activity Score 2188
Art Director
clearsky1989's picture

Done to death, dearth of originality

clearsky1989
Activity Score 429
Copywriter at Grey
qoncept's picture

very nice campaign

qoncept
Activity Score 4
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