Description
Print advertisement created by DDB, Germany for Bosch, within the category: Electronics, Technology.
Keeps food fresh for much longer. Fridges with VitaFresh technology.
Chief Creative Officer: Amir Kassaei
Executive Creative Director: Stefan Schulte
Creative Directors: Birgit Van Den Valentyn, Tim Stuebane
Art Directors: René Gebhardt, Björn Kernspeckt, Gen Sadakane, Wulf Rechtacek
Photographer: Szymon Plewa
Graphic: Sebastian Kamp, Anke Vera Zink
Modelbuilding: Angelika Mende
Account Manager: Gesa Birkmann
Art Buyer: Kerstin Kraus
it's shocking how similarly visually simple everything that wins at Cannes is now; sort of like the "Mr. bean" effect---not much there but works for every culture. Would people really eat tiger _heads_?
I liked the QR Code, it is a link to their website... but it fails, it is not compatible with mobile devices.
It works with nearly every mobile phone. I´ve tested it with some ;-)
Let’s do something great together.
Love the series so much, the sophistication here is the way they choose dinosaur and mammoth which became extinct long ago, not elephant's tusk or tiger's paw, rhino's horn. Moreover, these species convey exactly the "much longer" message. Congratulation Bosch!!!
this one is better than the mammoth...much clearer...nice work guys:-)
commenting just to gather more pencils:-)
Great!!!
<---------------SexInAds------------------>
55 €uro!!!! Holy Cow!!!!
give me one please. you win)
Such a great ad! Actually one of the best ones that I've seen in a while!
OK GREAT but where the man who kill the dinasour??
Crazy job! I mean Good Job!
Stolen! Shame on you DDB!
i love it, i just think it needs a bit of the frozen part like the meat looks dry
i thought it was from WWF at first. well, it's still good, tho the message is totally different.
This actually looks legit





























