Second Husband

Campaign
Agency Network: 
Published/Aired: 
January 2011
Boomtown Casino:  Second Husband

Description

Print advertisement created by Masterminds, United States for Boomtown Casino, within the category: Recreation, Leisure.

Advertising Agency: masterminds / Atlantic City, NJ USA

Creative Director: RT Herwig

Art Director: Chris Holland, JP Blanchet, Jim Garrison
Copywriter: Joe Morano

Photographer: Steve Belkowitz
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Highest Rated

Billoughsby's picture

Good point.

Although I don't see a thing new in this series, either in the type, the photography or the tenor of the headlines, I think they look sharp generally. The type treatment is smart, though a well-worn style in itself by this time.

I'd give them about a five of ten. That's fair and generous, I think.

Billoughsby
Activity Score 5140
Art Director |

That's it.

morse's picture

I have to admit it's a strong campaign even if it's not for me.

morse
Activity Score 17897
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Billoughsby's picture

I've heard the term "mom jeans", but never "mom leather vest". Until now.

Billoughsby
Activity Score 5140
Art Director |

That's it.

atb2005's picture

That doesn't tell me if you like the campaign or not. I'd like to know.

atb2005
Activity Score 13489
Billoughsby's picture

Good point.

Although I don't see a thing new in this series, either in the type, the photography or the tenor of the headlines, I think they look sharp generally. The type treatment is smart, though a well-worn style in itself by this time.

I'd give them about a five of ten. That's fair and generous, I think.

Billoughsby
Activity Score 5140
Art Director |

That's it.

kleenex's picture

I say the ads works.

kleenex
Activity Score 57557
Web Designer/Developer
pez's picture

Not as good as it pretends to be... feels like i've seen this hundreds times before... however, retouching is good ...

pez
Activity Score 1770
Creative Director
Lazarus's picture

Old joke, but always relevant.

Lazarus
Activity Score 1523
Creative Director
Nike Diesel's picture

It works, but nothing special.

Nike Diesel
Activity Score 13478
Art Director
rmatthews09's picture

Very good, attractive and appealing! ahaha I wonder if sports.williamhill.com have this kind of advertisement as well

rmatthews09
Activity Score 2
Tio Patinhas's picture

Not really diging the art, it's ok.

Copy are good in some of them, in others are too much.

Tio Patinhas
Activity Score 98
Art Director at Imaginarium |

Ad or die.

Abhishek Parikh's picture

Old jokes work on people who've not heard it... it doesn't entice me much.

Abhishek Parikh
Activity Score 548
KingArt's picture

Is it scan? What is it for?

KingArt
Activity Score 47
Web Designer/Developer at http://kingart.biz
peterklaus's picture

it's a strong campaign.

peterklaus
Activity Score 100
Art Director
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