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Sock woman

Campaign
Agency Network: 
Published/Aired: 
December 2008
Bongo:  Sock woman

Description

Print advertisement created by Duval Guillaume, Belgium for Bongo, within the category: Other.

Caption

You are what you give. This year give a Bongo gift box.

Advertising Agency: Duval Guillaume, Brussels, Belgium
Creative Directors: Katrien Bottez, Peter Ampe
Art Director: Yigit Unan
Copywriter: Robin Stam
Photographer: Kurt Stallaert
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Kateter's picture

horrible idea, Harvey Nichols design.

move on, no originality here.

Kateter
Activity Score 2029
Copywriter
Davosk's picture

Stupid.

Davosk
Activity Score 4813
Art Director
SandMan69's picture

If when you give socks as a gift your head turns into a sock. What the hell is a "Bongo gift box" and do I want to look like it?

Looks like next year everyone I know is getting a severed head.

"stay low, move fast"

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

dansheppy52's picture

HA!
-----
"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

dansheppy52
Activity Score 398
University of Nebraska-Lincoln |

-----
"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

Guest's picture

It´s really stupid!

Guest
Guest's picture

Well, at least Belgium has great pommes frites.

Guest
teenie's picture

Wow! I'm a sock!

What's that even supposed to mean?

teenie
Activity Score 1894
Copywriter
Guest's picture

I kinda like the concept

Guest
darth_darkcape's picture

immediately thought it was harvey nichols ad!

darth_darkcape
Activity Score 100
NatalieM's picture

This doesn't say much to me. I suppose I'm a tired of the "You are what you..." idea. And I don't know why I'd want to be a sock. Is there a cultural barrier here that makes this hard to understand for me?

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

izmild's picture

Could be that sock as accessories on head not instead of...

izmild
Activity Score 770
Associate creative director |

izmild
http://uniquetvcomm.blogspot.com

Guest's picture

It make us wonder.......

" a feeling of surprise mingled with admiration, caused by something unexpected, unfamiliar, or inexplicable"

Guest
Guest's picture

very bad photography

Guest
Guest's picture

very bad photography

Guest
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