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Lift life, Guns

Campaign
Agency Network: 
Published/Aired: 
December 2010
Bodybuilding.com:  Lift life, Guns

Description

Print advertisement created by Drake Cooper, United States for Bodybuilding.com, within the category: Professional Services.

Caption

How about some guns to go with that little black dress?

Advertising Agency: Drake Cooper, Boise, USA
Creative Director: Jennie Myers
Art Director: Jennie Myers
Copywriter: Sean Young
Photographer: Andy Anderson
Brand Manager: Dylan Amundson
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Cordudoy_Boy's picture

What's the meaning of guns? (sorry i'm french and some words dont mean the same thing for me... like guns...:P)

Cordudoy_Boy
Activity Score 62
Videographer at Cinélande
YJ's picture

Guns refer to arms and biceps. If you have nice "guns", you have well defined upper arms.

YJ
Activity Score 376
Art Director
sirvan's picture

This copy is much better than the other.

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

adgoodie's picture

This is even worse than the other one!

adgoodie
Activity Score 198
Copywriter
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