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Expressions of joy, Art 3

Campaign
Agency Network: 
Published/Aired: 
August 2009
BMW:  Expressions of joy, Art 3

Description

The campaign presents an interpretation of the joy of driving, a collaboration with artist Robin Rhode and director Jake Scott. The work captures the exhilarating performance of the all-new BMW Z4 Roadster by using the car as a paint brush on a 100 x 200ft canvas.

Executive Creative Director, Mark Taylor

Director, Jake Scott
Producer, David Mitchell
DP, Sal Totino
EP, Marjie Abrahams

Editor, Hank Corwin
Executive Producer, Nancy Osbourne
Asst Editor, Tony Orcena
Asst Editor, Louise Crane

Print advertisement created by GSD&M, United States for BMW, within the category: Automotive.


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Highest Rated

Guest's picture

long walk for a silly sandwich. c minus.

Guest
Guest's picture

and what about Toyota IQ?

Guest
Guest's picture

long walk for a silly sandwich. c minus.

Guest
firebug's picture

nice

firebug
Activity Score 1113
AlphaDog's picture

Prefer the other project, the one that made a type font, using a similar methodology...

AlphaDog
Activity Score 265

Seek and Destroy

Guest's picture

Love this campaign. Seems like every car company has one like it lately but Robin Rhode was a nice touch.

Guest
dsklan's picture

done by xibit in pimp my ride!

dsklan
Activity Score 1926
Art Director at homeshop
Guest's picture

LOL!!!!!!

Guest
Guest's picture

Hello! dkekdde interesting dkekdde site!

Guest
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