Priceless

Campaign
Agency Network: 
Published/Aired: 
July 2009
Like
23
Views
14444
BlackBerry:  Priceless
BlackBerry Print Ad -  Priceless

Also From This Campaign 2

Description

Print advertisement created by Next Door, United Kingdom for BlackBerry, within the category: Electronics, Technology.

Caption

The Blackberry Curve 8520 A priceless business tool at an affordable price. Small business forgo thousands of pounds every year through missed opportunities. Not only is the Blackberry Curve 8520 affordable, it helps you capitalise on business potential by making sure you're never out of reach. By integrating your emails, browser, calendar and contacts Blackberry offers unparalleled access to your customers exactly when you need it. Marrying our legendary push technology with a full QWERTY keyboard means that you can respond to emails on the go with a sleek, sturdy design you can take anywhere. Act on anything the moment it happens with Blackberry.

Advertising Agency: Next Door, London, UK
Art Director: Paul Nowikowski
Copywriter: Craig Kind
Photographers Agents: Vue (vue-us.com)
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alexander_bickov's picture

Functional idea

alexander_bickov
Activity Score 3281
soulsentwine's picture

smells so early 90s.

soulsentwine
Activity Score 86
Dokuz Eylul University American Studies Department
everartz's picture

i second that...

everartz
Activity Score 7613
Art Director |

| everartz |

danvertising's picture

Old school.

danvertising
Activity Score 50
Guest's picture

Why is this ad in a gallery of supposed good work?

Guest
consolidated.db's picture

I see you one crappy retail ad and I raise you!

http://www.jbhifi.co.nz/images/2009/05/JB-NZ-20090518-334-GPS-Brands-B...

consolidated.db
Activity Score 545
Copywriter at Ad Land
Blashyrkh's picture

Oh crap. Should I put my works done for Vodafone too?

Blashyrkh
Activity Score 32892
Art Director
shahidali's picture

according to the brief i see below, the creative is OK. But aspirational factor is possibly missing.

However, what's the TG for black berry? a plumber, a carpenter or an architect/small business? I thought functionally it served the globe trekkers!!!! For local networks, the services provided by a premium set with network is good enough! why targeting the small businesses without a value proposition?

shahidali
Activity Score 4065
Dhaka, Bangladesh |

shahid

Guest's picture

mmm... uk creativity... ever so astonishing...

Guest
Guest's picture

Ha ha ha ha, someone's playing a prank or the interns are on the account.

Guest
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