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Billboard

Published/Aired: 
May 2007
 Billboard
 Billboard

Description

Caption

Australian ad guru Jonathan Kneebone is coming.
"The power of breaking rules". 6pm, Wed 28 June, upstairs at Cutting Edge. $25 (members $20) at the door.
BAD

Advertising Agency: George Patterson Y&R, Brisbane, Australia
Art Director: Lars Vester
Copywriter: Shane Murray
Photographer: Erik Williamson
Retouching: John Shard
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Saltinass's picture

como la diuca. súper agueonao.
Il comander vaiserérmes gamonal!!!!!!
El verdadero Gurú está en Temuco, la nueva frontera.
Maikelao huanchillán, viva el pueblo mapushe!!!!!!

Saltinass
Activity Score 48
Copywriter
Umlaut's picture

Erh...can someone please translate?

Umlaut
Activity Score 199
Creative Director |

Umlaut

Guest's picture

He's suffering from TARP
Total Audience reach problem.

Guest
Rog's picture

A "rule breaking guru" would come up with something more audacious than photoshopping the same tarp over 3 billys. GPY&R Brizzy, on the other hand...

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

Umlaut's picture

Actually the guru himself thought these were great. He even asked for copies.

But I'm sure you and your Adelaide agency could've come up with something a lot more clever...

Umlaut
Activity Score 199
Creative Director |

Umlaut

Rog's picture

As I said on your Taxi Back ad... and as you agreed...
your visual doesn't clearly reflect your "Rule breaking Ad guru" line.

Your "We, that are not worthy..." after thought would have saved all
this confusion if you'd simply worked it into the booking details.

Nice brainstorming with you. ;)

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

Guest's picture

I'm glad he lives in Australia.
probably like most of them ,drunk all the time.
He's suffering from TARP
Total Audience Reach Problem!

Guest
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