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Hot

Campaign
Agency Network: 
Published/Aired: 
March 2012
Bico:  Hot

Description

Print advertisement created by Streuplan, Switzerland for Bico, within the category: House, Garden.

Caption

Hot bed climate? Climaluxe.
The sleeping system for a perfect bed climate.
Falling asleep faster | Better sleep through | More intensive sleep | Fitter wake up | Higher efficiency

Advertising Agency: Streuplan, Zurich, Switzerland
Creative Director / Copywriter: Thomas Back
Art Director: Stefanie Fink
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iamcreative's picture

very average idea & execution.

iamcreative
Activity Score 262
arvin's picture

Bad execution.

arvin
Activity Score 341
kleenex's picture

Well they have a concept even if it is not a great one.

kleenex
Activity Score 58793
Web Designer/Developer
salil.sharma's picture

Good Campaign
looking very nice

salil.sharma
Activity Score 2560
Creative Director at India |

Designer Don't Do Different Things
They Do Things Differently

killazol1's picture

bad execution. the idea behind is clever i think

killazol1
Activity Score 354
shahidali's picture

Pathetic. Didn't they have some more elements to put in the layout? Its so cluttered and so verbose a copy with nothing interesting. Some might keep the layout to teach ad students what we shouldn't do.

shahidali
Activity Score 4067
Dhaka, Bangladesh |

shahid

Fernando Fernandes's picture

Bela idéia! boa direçao de arte e boa redaçao! Parabéns a dupla!

Fernando Fernandes
Activity Score 1416
Creative Director at Criative Director \TBWA Bolívia
Macm1's picture

No....

Macm1
Activity Score 15
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