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Road

Campaign
Agency Network: 
Published/Aired: 
March 2014
BIC:  Road

Description

The idea behind using Wite-Out is to fix things . The campaign simply shows Bic Wite-Out correcting societal problems that we face in Kenya: crime, poor infrastructure, poverty, lack of education etc.

Print advertisement created by Flametree, Kenya for BIC, within the category: House, Garden.

Caption

Make it right.

Advertising Agency: Flametree, Nairobi, Kenya
Executive Creative Director: Jimmy Geeraerts
Art Director: Yash Deb
Designer / Illustrator: Eric Mwaniki
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Highest Rated

kleenex's picture

good set of ads.

kleenex
Activity Score 58657
Web Designer/Developer
kleenex's picture

good set of ads.

kleenex
Activity Score 58657
Web Designer/Developer
Marcao's picture

Idea is done to death though.

Marcao
Activity Score 3029
Copywriter at DDB Group Asia Pacific
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