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Fk Mikenj's picture

me think: bad choice of color

Fk Mikenj
Activity Score 197
Graphic Designer
new age advertiser's picture

methinks the same. bt nice idea.

new age advertiser
natts's picture

Uhmmm...maybe I´m a bit stupid but I don´t get it...Can anyone explain it to me?
cheers

natts
Activity Score 112
Art Director |

na

Blahg's picture

They're saying: with Sears optical every seat is the beat seat in the house. At hockey games, the ice level seats are considered the best because you see the players close up.

Blahg
Activity Score 616
Copywriter
Anne's picture

Fresh. I like it.

Anne
leandro.tuxo's picture

Simple. Direct. I like it.

leandro.tuxo
Activity Score 44
Art Director at Uniqe Comunicação
Mecajet's picture

Every seat is a front row seat. very nice.

Mecajet
Activity Score 116
Copywriter
fractalrene's picture

Clever, nice idea.

fractalrene
Activity Score 1504
Copywriter
d'artist's picture

Do you really need two illustrations?...BEFORE & AFTER?
The "AFTER" is enough!

d'artist
postman's picture

Personally, I wouldn't have got it then. But maybe it's because I'm not into hockey.

postman
Activity Score 951
Other
Guest's picture

you are such a junior.

Guest
Guest's picture

you are such a junior.

Guest
Cooxie's picture

Of course you need both. Otherwise, you would just have an illustration with all seats orange. What would you get from that if you don't establish first that orange = front row.

Cooxie
Activity Score 124
Art Director
d'artist's picture

Duh....Before and after sucks!
Show me just the benefit...LESS IS MORE!

d'artist
Cooxie's picture

I'm not saying this is a good ad or a that I like it. I'm just saying that in this specific case, the 'after' doesn't work on its own. But I hear you: 'Duh....Before and after sucks!' is actually a very smart and interesting comment. I'll think about it.

Cooxie
Activity Score 124
Art Director
Jet Propulsion Lab's picture

I, too, think "Duh....Before and after sucks!" is a very intelligent and thought-provoking comment.
May I join you and think about it as well?

Jet Propulsion Lab
Activity Score 10679
Copywriter
j2mango's picture

bad art destroy a nice idea!

j2mango
Activity Score 534
Other
hadrianapolis's picture

Nice...

hadrianapolis
Activity Score 733
Jet Propulsion Lab's picture

I've seen just too many of these types of ideas and executions in student books. Maybe the agency is run by a whole bunch of fresh-out-of-school creatives... Not that there's anything wrong with that!

Jet Propulsion Lab
Activity Score 10679
Copywriter
panasit's picture

great ad

panasit
Activity Score 687

-Tung
--good idea is enemy of great idea

Diegosalas's picture

That was a good job¡¡¡
nice synth. ;)

www.latintanoseacaba.blogspot.com

Diegosalas
Activity Score 103
athi510's picture

The "after" would be ok. like the idea.

athi510
Activity Score 63
In college
szabo's picture

Being a huge sports fan, I got this right away. Great concept, and even better art direction. Great work.

szabo
Activity Score 10
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