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Better keep those strands in order

Agency Network: 
Published/Aired: 
September 2019
Better keep those strands in order
Better keep those strands in order
Better keep those strands in order
Better keep those strands in order

Description

In order to announce a hair wax that keeps the hairstyle intact, this series of print ads compares hair and electrical wires, which are easily tangled.

Advertising Agency: Delantero Comunicação, Fortaleza, Brazil
Executive Creative Director: Pádua Sampaio
Executive Creative Director: André Miyasaki
Executive Creative Director: Marcel Pinheiro
Art Director: Samuel Ribeiro
Copywriter: Giovanna Castro
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