Description
Print advertisement created by Leo Burnett, Lebanon for Beta, within the category: Public Interest, NGO.
You won't come home to this.
Adopt a dog.
Creative Directors: Bechara Mouzannar, Chermine Assadian
Art Directors: Nayla Moubarak, Joumana Ibrahim
Copywriters: Rana Najjar, Alex Kent
Illustrator: Tiago Hoysel
Greatly realised campaign yet I hate concept behind this. I mean, c'mon – replacing kids with pets is pathetic.
the right one is like my dog :)
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OK, comment 1 - I'm laughing my @$$ off. Comment 2 - This does seem more like an anti-teenager ad than a pro-dog ad.
Really creative and great quality on the visual execution.
- Jeff
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President, Singularity Design
www.SingularityDesign.com
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President, Singularity Design | www.SingularityDesign.com | Blog.SingularityDesign.com | Is your brand getting the attention it deserves?
I agree with miko1aj and Singularity, the concept is anti-kids.
fun visuals. so what if the concept is anti kids, its not about them its about getting people to adopt dogs
Of course it's anti-kids, it's aimed at DINKs. Funny stuff!
anti kids? kids suck, so what's the problem with that?
this is a fairly funny ad.
B E U A T I F U L illustration!!!
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Everartz
| everartz |
That's fresh, coming from a region that just saw some heat on scam and copy ads at the Lynx awards. Kudos to the illustrator.
love it!
:::J:::
haha
good point.
nice illustration too.
:::J:::
YOUR KIDS SMOKE POT, CHANGE THEM FOR PETS!!! Good illustratios btw.
oh yes, and dont you even think of adopting a kid!!, you will be contribuing to the drugs market
acctually nice doggy~~~
am so loving this concept and campaign its really kool.its no biggy replacing humans wit pets if it wud sell ur idea.just a thumbs up from me.
sue
FRIGGIN AWESOME! Great job!
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