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Business

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Agency Network: 
Published/Aired: 
June 2008
Berlitz:  Business

Description

Print advertisement created by XPO, Colombia for Berlitz, within the category: Education.

Caption

Business is not faraway.

Advertising Agency: XPO, Bogotá, Colombia
Creative Directors: Paulo César González
Art Director: Javier Cárdenas
Copywriter: Paulo César González
Photographer: Stock
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john ler's picture

Business maybe not... but concept is.

john ler
Activity Score 665
Creative Director at Euro RSCG Casablanca, Morocco
fifthbullet's picture

mini klcc?

fifthbullet
Activity Score 186
Art Director |

criticize is way easier than create. use more brain.

john ler's picture

All apologize !
When you 're called Berlitz and you show a big cement wall, there IS a concept...
But unfortunately seen as an ambient piece about 40 years ago. It was in germany I think.

john ler
Activity Score 665
Creative Director at Euro RSCG Casablanca, Morocco
Frits Harkema's picture

First you build a wall and then you want to take it away. C'mon, make up your mind!

Frits Harkema
Activity Score 713
Antwerpen
Jarne von Wolfsburg's picture

* * * * *

everything in it is far away

Jarne von Wolfsburg
Activity Score 264
Copywriter |

* * * * *

simon.gross's picture

Maybe it would work better if they put a door in the wall with "Berlitz" on it. Or maybe a much, much less lame equivalent of a device like that.

simon.gross
Activity Score 541
Copywriter at Clemenger BBDO
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