Matches man

Agency Network: 
Published/Aired: 
March 2011
Bepanthen:  Matches man
Bepanthen Print Ad -  Matches man

Description

Print advertisement created by JWT, France for Bepanthen, within the category: Pharmaceutical.

Caption

Too hot to touch?
Bepanthen Spray soothes minor burns.

Advertising Agency: JWT, Paris, France
Executive Creative Director: Ghislain De Villoutreys
Art Director: Damien Lecocq
Copywriter: Jérémy Prevost
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royschellekens's picture

Ouch!

royschellekens
Activity Score 390
Art Director at Art Director |

http://twitter.com/royschellekens

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NataliaLima's picture

Lame execution, nice idea

NataliaLima
Activity Score 1378
clairec's picture

Haha! I can relate to this seeing as I have the palest skin known to mankind. Makes a difference to the normal airbrushed female face with a glowing tan for aftersun adverts so I'd pay attention if I saw that in the paper!

clairec
Activity Score 256
Hibon's picture

nice idea.

Hibon
Activity Score 3734

Simple ideas are the best !

aries's picture

good idea

aries
Activity Score 30
dollypoppin's picture

Too hot to touch? What? Minor burns?

dollypoppin
Activity Score 1423
Copywriter at Conceptboard Advertising |

---------
"Nihil sub sole novum"

Glut's picture

That´s right @screaminmetaphor. Bad execution

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
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