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Beach

Published/Aired: 
September 2007
 Beach
 Beach

Description

Caption

The new TRX 420.
Have more fun.
Honda. Best on earth.

Advertising Agency: Euro RSCG Buenos Aires, Argentina
Executive Creative Director: Gustavo Reyes
Creative Directors: Mariano Duhalde, Maximiliano Sanchez
Head of Art: Maximiliano Sanchez
Art Directors: Pablo Carrera, Diego Fernandez Brun
Copywriters: Alexis Alvarez, Hernan Kritzer
Illustrator: Zoom Desarrollos Digitales
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Highest Rated

nirmalranganathan's picture

The scene doesn't look like a beach... It looks like a tornado / maelstrom... The copy should have been TRX 420... The machine that weathers the weather, or something like that...

nirmalranganathan
Activity Score 142
Client Servicing at WoC Advertising Enterprize, Chennai, India |

To be consciously stupid, when required, is an essential part of wisdom.

ECUADOR's picture

Muy buena dirección de arte

>>>> That's not an ad. THIS is an ad

ECUADOR
Activity Score 42
Marketing Manager
Rog's picture

Non beuna direccion de tagline, Esteban.

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

vampiro's picture

Si porque idea y concepto ¡NADA!!!!

vampiro
stereodeluxe's picture

well. then i guess ur still lookin at the thumbnail amigo.

stereodeluxe
Activity Score 176
Graphic Designer
stereodeluxe's picture

well. then i guess ur still lookin at the thumbnail amigo.

stereodeluxe
Activity Score 176
Graphic Designer
stereodeluxe's picture

reply was meant for ECUADOR.

stereodeluxe
Activity Score 176
Graphic Designer
Spanky's picture

kind of a false premise in my opinion. i'll never say to myself, "would i rather play a crossword puzzle, or spend $6,000 on an ATV."

Spanky
Activity Score 4897
Other
Rog's picture

Feels like more and more campaigns are briefed, written and finished without getting of a Mac.
Naff.

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

griffin7's picture

Of all the exciting opportunities a product like this offers and they went with THAT. Sheesh!

griffin7
Activity Score 76
Copywriter
nirmalranganathan's picture

The scene doesn't look like a beach... It looks like a tornado / maelstrom... The copy should have been TRX 420... The machine that weathers the weather, or something like that...

nirmalranganathan
Activity Score 142
Client Servicing at WoC Advertising Enterprize, Chennai, India |

To be consciously stupid, when required, is an essential part of wisdom.

hovsep's picture

Hi Ivan,
Have you ever considered giving awards or voting for awards, Awards of the World!!!
Considering the amount of traffic and the quality of the ads, that should be fun, no?

Hovsep

hovsep
Activity Score 33
Art Director
elmikel's picture

I like the art direction but the concept is a bit lame...

elmikel
Activity Score 1147
Illustrator
Jiki's picture

i agree with elmikel

Jiki
ECUADOR's picture

Si no les gusta que pena pero la dirección es buena.

>>>> That's not an ad. THIS is an ad

ECUADOR
Activity Score 42
Marketing Manager
-ve critic's picture

Copywriter needs a smoke... or a bath

-ve critic
Guest's picture

excelente resolución y arte saludos a javier mengoni
www.duplantinia.blogspot.com
www.adsmediap.blogspot.com

Guest
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