Description
Print advertisement created by BBDO, El Salvador for Be fit, within the category: Recreation, Leisure.
Creative Director: Salvador Martinez
Art Directors: Salvador Martinez, José Antonio Flores
Illustrators: Salvador Maritnez, José Antonio Flores
What is the brief? what is the brand?
i'm sure that you guys could have done so much better...
life is a playground
I love it lol. Fast food kills.
Nope, the hot dog isn't killing anyone.
And these aren't good - crap art, far too many steps to reach an understanding.
Me encanta!!!!
I love it
like it
i do like it wonderfull!! make smile
Like like like
is that an electric chair or the exercise machine?
is that an electric chair or the exercise machine?
maybe its a mix of both - an electric chair & an exercise machine. the underlying message cud b dat u burn dose xtra calories u get from fast food in the Befit gym. cud b much better wit a witty copy 2 support it.
strange! all people who likes this ad are GUESTS!! strange!
:)
Everybody is creative, be yourself.
Really ugly visual, confusing too, a mixture between electric chair and a pec dec machine.
Lee, you're moving me toward one star. It is ugly.
That's it.
You're more than welcome Bill. How 'bout that stiff drink in a sleezy bar, somewhere in Europe with Curious Pencil?
It's an interesting concept with great illustration. But I feel like they tried squeezing two ideas into one. It would be much stronger if the hotdog was either exercising (burning the calories you get from junk food) or getting electrocuted (kill the bad food). Not both.
What a mess. Hot dog meets an electric chair crossed with a pec fly machine and the take away is what?
That hotdog looks juicy. I want one. Guess that means the ad fails?
