The power is in your hands

Campaign
Agency Network: 
Published/Aired: 
November 2010
BBQ Post 401:  The power is in your hands

Description

Print advertisement created by The Republik, United States for BBQ Post 401, within the category: Food.

Advertising Agency: The Republik, Durham N.C., USA
Creative Director / Copywriter: Francis George
Art Director / Photographer: Miles Cartwright
Strategic Director: Dwayne Fry
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Highest Rated

Cesar Hector's picture

Seems like we both are not getting it, because no one else cares about it.
Still it's a great marketing idea.

Cesar Hector
Activity Score 217
Toulouse Lautrec
keithstoeckeler's picture

Really smart advertising.

keithstoeckeler
Activity Score 425
jackmancer2017's picture

Yes great marketing idea - less idea in the ad based on the marketing though.

jackmancer2017
Guest's picture

Double "A" is an error or i don't get the ad?

Guest
Cesar Hector's picture

Seems like we both are not getting it, because no one else cares about it.
Still it's a great marketing idea.

Cesar Hector
Activity Score 217
Toulouse Lautrec
Guest's picture

Does somebody know what the name is of that font used by: The power is in your hand..
thanx

Guest
Pedestrian's picture

It's definitely a fun idea. However, I gotta imagine that if I spend money on a quarter-pounder, then I might as well just spend the money on a good BBQ sandwich. It's essentially "Trade in your $3-$4 sandwich for a $5 - $6 sandwich."

Still, it's fun.

Pedestrian
Activity Score 492
Guest's picture

This comment has no logic flow, what so ever. I just wanted you to know that.

Guest
sloppy4's picture

love it. but can i trade in this severed head for a bbq sandwich?

sloppy4
Activity Score 1492
JeffP's picture

Ouch, I see a typo.

JeffP
Activity Score 810
Marketing Manager at TomTom
HappyHour's picture

Hmm...I really have to wonder if
if that was intentional

HappyHour
Activity Score 2381
HappyHour's picture

I'm not sure I see the logic behind this idea. They're asking you to patronize their competitor. Maybe they grind up all the fast food burgers and make them into BBQ Sandwiches..

HappyHour
Activity Score 2381
morse's picture

Fun idea indeed.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Anonymous Author's picture

Strong marketing. Some very old and mouldy hamburgers are coming their way.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Guest's picture

Sounds like the guys at BBQ Post are hungry for some quarter pounders.

Guest
Roger Keynes's picture

Cute tactical ad.

Now. let's see some BBQP branding!

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

Guest's picture

ya a a typo

Guest
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