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ivan's picture

Guys, this is a repost, I wanted to have all executions appear together in the archive. Sorry for the confusion.

ivan
Creative Director at Ads of the World
iT-iS-i's picture

Thanx, it still doesn't help the idea in any way though... sorry for being blunt...

Who turned the world upside down?

iT-iS-i
Activity Score 1721
Copywriter |

:: Put your ears against the ground so i can walk over what you heard::

iT-iS-i's picture

Still as stale as last year's bread price...

Who turned the world upside down?

iT-iS-i
Activity Score 1721
Copywriter |

:: Put your ears against the ground so i can walk over what you heard::

latotongtatoy's picture

as stale as the as the fish rapper.

latotongtatoy
Activity Score 110
Graphic Designer at Glimpses Advertising
elgrecones's picture

c'mon... they're using the pen to draw stuff that BIC also sells/manufacter. But they're worldwide famous because of their pens... so the tag line "Not just pens"

elgrecones
Activity Score 323
Creative Director at Designer/Creative Director/CEO Marketing
hidearshake's picture

Not just a penus in action!

hidearshake
Activity Score 132
Copywriter
Tincho's picture

Like them all.

Tincho
Activity Score 1093
Art Director
Edsard's picture

Me too. Nice campaign although it feels a bit like the Bic ad from JWT Amsterdam with the beard.

Edsard
Activity Score 156
Copywriter at Alfred International
Kateter's picture

I like this campaign too.

it's a smart way to use heritage of a pen-making to promote extensions.
drawn with a pen that they're famous for.

nice.

Kateter
Activity Score 2029
Copywriter
arstewar's picture

pretty drawings

arstewar
Activity Score 232
Art Director
Matt Sniper's picture

Not just a crap ad.

Matt Sniper
Activity Score 12
Own agency
hollywood's picture

Nice idea but I'm not 100% on side with the brief. Just because Bic make good(?) pens doesn't mean they make good batteries etc.

hollywood
Activity Score 103
Copywriter
biabitch's picture

I like it. its simple and you get it instantly.

biabitch
Activity Score 298
saatchi
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