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Hospital

Campaign
Agency Network: 
Published/Aired: 
February 2011
Batelco:  Hospital
Batelco Print Ad -  Hospital

Also From This Campaign 2

Description

Print advertisement created by FP7, Bahrain for Batelco, within the category: Electronics, Technology.

Advertising Agency: FP7/BAH, Bahrain
Creative Director: Fadi Yaish
Art Director: Supparat Thepparat
Agency Integrated producer: Mar Wai May
Photographer: Surachai Puthikulangkura
Illustrators: Surachai Puthikulangkura, Supachai U-Rairat
Producer: Anotai Panmongkol
Production House: Illusion
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Highest Rated

PANTONE® 230C's picture

Fair enough there is no USP... but let's be honest what could be so unique about a directory?
Do you really think it's necessary to still explain the message to the viewer with copy?

PANTONE® 230C
Activity Score 8
Graphic Designer
getrich_gg's picture

inseption?

getrich_gg
Activity Score 50
Graphic Designer at graphic designer in an advertising company
Marlus Lau's picture

I thought the same, Inception!

Marlus Lau
Activity Score 1808
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba
everartz's picture

holy shoot!!!!
wow... !!

everartz
Activity Score 7613
Art Director |

| everartz |

Ron Burgundy's picture

Perfect

Ron Burgundy
Activity Score 1630
Art Director at Southern California
Quickgun's picture

Brilliant Execution! Supercoolio!

Quickgun
Activity Score 427
Art Director at Bangalore
john.lighttern's picture
john.lighttern
Activity Score 216
Chiat
MindDrift's picture

No. That's a shallow comparison.

MindDrift
Activity Score 1168
Graphic Designer
Davai's picture
Davai
Activity Score 618
Copywriter
Ron Burgundy's picture

yea, thats the one, oh well, at leased the execution is nice

Ron Burgundy
Activity Score 1630
Art Director at Southern California
Prof's picture

crazy art + the concept isnt bad.

Prof
Activity Score 1449
Copywriter |

Quite really.

Miss Hyla's picture

Cool art! But sorry, I can not get the concept. What is this product about?

Miss Hyla
Activity Score 4
Art Director at Treviso
curguy24's picture

:O

curguy24
Activity Score 37
Art Director at DAY MEA
bagusasik's picture

LOVE IT!!!

bagusasik
Activity Score 68
Art Director
imtiyazkhan's picture

Good Idea..Good execution.

imtiyazkhan
Activity Score 49
Art Director |

khanz

denfilm's picture

execution is very nice

denfilm
Activity Score 409
Producer/Director at Ministry Film |

www.ministryfilm.com

tamer samy's picture

awesome..

tamer samy
Activity Score 681
Photographer at LEAP STUDIOS |

TAMER SAMY
www.leapstudios.net

The Unfulfilled Potential of Dean Cain's picture

It's missing a Hanz Zimmer soundtrack.

BHRAMMMMMMMMMMMMMMM!
BHRAMMMMMMMMMMMMMMM!

The Unfulfilled...
Activity Score 18
abake's picture

Very intriguing and a fresh way to sell yellow pages.
Great art direction as well.

abake
Activity Score 1262
RMG Connect Colombia
luispiter's picture

the art director is good.. congrats

luispiter
Activity Score 2756
comunication
mr.x's picture

What is the product? Amazing art direction.

mr.x
Activity Score 998
Forsbergs Skola
ki's picture

This is blowing my mind… awesome work!!

ki
Activity Score 124
Copywriter
AdBuzzer's picture

Well, I understand that you may admire the visual, but if it's an ad (and I assume it is supposed to be one) it should also convey some message - a USP or however you wanna call it.
This piece is just nice to look at for a moment but it leaves with no reason to get interested in some Batelco Directory. Where was the copywriter? Sleeping??

AdBuzzer
Activity Score 1174
Marketing Manager |

http://adbuzzer.wordpress.com

PANTONE® 230C's picture

Fair enough there is no USP... but let's be honest what could be so unique about a directory?
Do you really think it's necessary to still explain the message to the viewer with copy?

PANTONE® 230C
Activity Score 8
Graphic Designer
everartz's picture

ivan was this your agency back in the days?

everartz
Activity Score 7613
Art Director |

| everartz |

ivan's picture

Yes, I worked there for like 5 years.

ivan
Creative Director at Ads of the World
everartz's picture

cheerz!

everartz
Activity Score 7613
Art Director |

| everartz |

cracker66's picture

bad idea..

cracker66
Activity Score 163
Copywriter
Prasad Weerasekara's picture

Very good execution. love it.

Prasad Weerasekara
Activity Score 655
arke1's picture

It's some excellent illustration work. Concept is solid enough, execution is top notch. Diggin it!

arke1
Activity Score 235
Art Director |

http://www.arke1.com.au

rakhal's picture

Master Execution!

rakhal
Activity Score 141
Creative Director at Working at Core One Communications as head of creative
Lazarus's picture

Not bad.

Lazarus
Activity Score 1536
Creative Director
Glut's picture

old idea, nice executed

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
andyStock's picture

Love the visual, I like the idea but I don't love it... not sure why to be honest, I just don't!

andyStock
Activity Score 666
greystonemiller's picture

Perfect. No need for copywriter

greystonemiller
Activity Score 7
Art Director
BernbachOnRoids's picture

WOW.... I feel like I'm in a dream!

But I like it.....

A famous man once said..... "Good artists copy. Great artists steal"

And I think the person that did this is a great artist. Not only because it looks good, but because it's relevant.... find what your looking for in these pages.

Maybe Picasso was right!

BernbachOnRoids
Activity Score 77
ziyad_pa's picture

WOW! speechless!
the best ad! the execution, the concept.. amazing!

ziyad_pa
Activity Score 105
Graphic Designer |

www.ziyadpa.com

skeMaMen's picture

It's not the same concept but reminds me on this http://adsoftheworld.com/media/print/johnnie_walker_manuscript_of_insi...

skeMaMen
Activity Score 438
Graphic & Prepress designer |

>>> Designed to be signed...

thedesignaddict's picture

Wow. Congrats.

thedesignaddict
Activity Score 5403
Art Director at Freelance
Carlos Aledo's picture

The visual concept and execution are amazing, no doubt. But what is it about? Should I know what is Batelco Directory? Otherwise It make me curious and look for Information about the company

Carlos Aledo
Activity Score 63
Frelancer photographer, illustrator and designer |

http://www.behance.net/CarlosAledo

ace85le's picture

Execution is insane. Concept is not bad either.

ace85le
Activity Score 3935
Marketing Manager |

-------------------------------

www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

ace85le's picture

Execution is insane. Concept is not bad either.

ace85le
Activity Score 3935
Marketing Manager |

-------------------------------

www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

ace85le's picture

Execution is insane. Concept is not bad either.

ace85le
Activity Score 3935
Marketing Manager |

-------------------------------

www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

mademoiselle's picture

Inception!

mademoiselle
Activity Score 11
Web Designer/Developer
MEmond's picture

I love the art and think the concept is clear without any copy. I do think that a little creative copy or a slogan would bring it home even more though. Something like "cut through the clutter of life" or something to that effect.

MEmond
Activity Score 18
Photographer at B&H Photo
abidmg's picture

lovely concept and well executed.
although i would have like a hospital board to be seen.

abidmg
Activity Score 34
Creative Director
andleeb's picture

wow...! superb concept....

andleeb
Activity Score 2
Creative Director at Creative Head and Partner of Prism Digital Production
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