Farm animals

Agency Network: 
May 2008


Print advertisement created by Y&R, United States for Barbeques Galore, within the category: House, Garden.

Advertising Agency: Y&R, Irvine, USA
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AD1014's picture

god. shut up.

Activity Score 307
Graphic Designer at nyc
Zeus's picture

well said...shut up!!

Activity Score 906
espi72's picture

And maybe in a perfect world the WWF and Animal Rights
hunt and exterminate the copy and the art director of this ad.
What a shame.

Activity Score 75
Art Director
TrainRunner's picture

"Will" isn't centered.

Activity Score 225
Art Director
Abra Cadabra's picture

That dude does not look like the manly bbq type at all. He looks like someone who would take his girlfriend (or boyfriend) to a sushi bar before the Shins concert.

Abra Cadabra
Activity Score 102
cullers's picture

hehehe. *SNORK* agreed.

Activity Score 332
Neil Levy's picture

how 'bout trying to help the person. write one thing that might make the ad better in some way. lose the picture. that's my vote. trail runner had a good thought. anyone else?

my two cents...we should help each other because one day, we might work with each other. in a way, we already do. it's a small industry.

Neil Levy
Activity Score 314
Copywriter |

neil levy

NatalieM's picture

Agreed. Let's try to be positive here.

Activity Score 1685
Topolewski |


Audrius Kubrik's picture

Neil, oh how i would love to be positive, but particularly this ad has very negative vibrations in all aspects: copy, image, art direction. it sounds aggressive and brutal. if someone tells me that it's all down to people whom this ad is aiming at...i simply refuse to believe there are these kind of people. i don't subscribe to this infernal grin on any level. let's see "their" other work. i just didn't like this, don't get so upset, we're all going to be just fine

Audrius Kubrik
Activity Score 828
Frits Harkema's picture

'Where men are men and the sheep are nervous.'

Frits Harkema
Activity Score 713
justmyopinion's picture

no, will is centered, period isn't hung. tsk, tsk...

Activity Score 28
Creative Director
Audrius Kubrik's picture

so bad it's anonymous.

Audrius Kubrik
Activity Score 828
tantrik_indian's picture

Is there a kinda we are better than the dudes from the rest of the world kind of attitude emanating from the comments? Most of the time I feel people comment without understanding - what the product is, who it is meant for. It is also a basic flaw of this site.

Anyways I think the product is a grill - for grilling meat. Does the model really have to "look" like a bbq type? And like Neil pointed out, there is no call for action in the ad.

I think the responses should be on the advertising aspects and not on how stupid everyone is.

Activity Score 953
Copywriter |

~~this paranoid survived!~~

adgirl_USA's picture

I'm fairly new to this site, but it seems to me that all anyone does is tear down other people's work.

Barbeques Galore is a grilling store. They are scattered throughout the US. There is one in Atlanta that I know about and you can walk in and buy grills or grilling can drop $10K on a huge manly man grill that could hold a hog.

Anyway - i like the approach that was taken. Men usually reign over the grill and it seems that these were aimed towards men who like meat. And I bet that there's no call to action because these were posters for the store. Barbeques Galore stores usually do have posters in their windows and what not.

Activity Score 9