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Surrealism

Campaign
Agency Network: 
Published/Aired: 
December 2011
Bank Forum:  Surrealism

Description

Print advertisement created by Ogilvy, Ukraine for Bank Forum, within the category: Finance.

Advertising Agency: Ogilvy&Mather, Kyiv, Ukraine
Creative Director: Will Rust
Copywriter: Karolina Galacz
Strategic Planner: Martin Alles
Account Directors: Svetlana Polyakova, Alexandra Savonik
Account Manager: Svetlana Korytko
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Highest Rated

Roger Keynes's picture

Cure ad but this series isn't connecting as a whole.

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

Milan Solanki's picture

i find no connection

Milan Solanki
Activity Score 996
Copywriter at Purple Phase Communications
Roger Keynes's picture

Cure ad but this series isn't connecting as a whole.

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

atb2005's picture

It is connecting perfectly. Maybe it's a little too cerebral. The print campaign mirrors the "Christmas present" commercial, which remains my favorite bank commercial.

Watch case study video
http://youtu.be/CXd2TBbKvjs

atb2005
Activity Score 13557
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