The underdogs, 3

Campaign
Published/Aired: 
September 2017
Bang and Olufsen: The underdogs, 3

Description

In a quest for music in it's purest form; Bang and Olufsen captures an underground event in poetic fashion.

Print advertisement created by Creative Circus, United States for Bang and Olufsen, within the category: Electronics, Technology.

Caption

We struggled to have our sound
HEARD
Countless hours lost in the studio
Living like vampires
Strangers to the sun
Looked for fans in the front row
Found the cold gaze of critics
Each day we drew
Closer to the light

Advertising Agency: Creative Circus, Atlanta, USA
Creative Director: Dan Balser
Art Director: Pei Li
Copywriters: Dotun Bello, Bessie Chang
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