Radioactive

Campaign
Agency Network: 
Published/Aired: 
August 2009
Banco AV:  Radioactive

Description

Print advertisement created by BBDO, Colombia for Banco AV, within the category: Finance.

Caption

Home Loans. Banco AV Villas

Advertising Agency: Sancho BBDO/Bogotá, Colombia
Creative Director: Giovanni Martínez, Hugo Corredor
Group Directors: Mario Gómez
Graphic Design: Norman Tirano
Copywriter: Diego Fernando Forero
Illustrator: Mario Gómez
Photographer: Alfonso Torres
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Highest Rated

Guest's picture

I'm guessing here. Is it trying to say that there is under your home that you don't want. It's time to get a loan for a new home?????

Guest
Guest's picture

Very Nice!.
Congrats

Guest
Guest's picture

i dint get it.. explain

Guest
gioborde's picture

Though the artwork is nice, The art direction confuses the idea. Makes a simple idea, something complicated to understand.
Idea: good
A.D.: not so good.

gioborde
Activity Score 1369
Art Director at LEO BURNETT |

GiBo

Guest's picture

Makes no sense whatsoever.

Guest
Guest's picture

I'm guessing here. Is it trying to say that there is under your home that you don't want. It's time to get a loan for a new home?????

Guest
Guest's picture

This is the problem.

And the solution??

And the benefit???

Student ad.

Guest
Guest's picture

not really clear. needs some copy.

Guest
Guest's picture

Means what? AV Vilas has many fields with problems and sell it as home loans?

Guest
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