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Frisbee

Campaign
Agency Network: 
Published/Aired: 
July 2013
Banana Boat:  Frisbee
Banana Boat Print Ad -  Frisbee

Also From This Campaign 2

Description

Print advertisement created by JWT, Hong Kong for Banana Boat, within the category: Health.

Advertising Agency: JWT, Hong Kong
Chief Creative Officer: Yang Yeo
Executive Creative Directors: Barbara Fu, Philip Lee
Creative Director: Jam Wu
Copywriter: Pris Luk
Art Director: Rita Shum, Anthony Kwok
Photographer: Kimhoo So
Account Supervisor: Ho Tsz Chung
Account Manager: Samuel Yu
Retoucher: Henry Chan
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Highest Rated

zyazyaveka's picture
zyazyaveka
Activity Score 161
VinnyLakselv's picture

I´m sorry, I have seen it before as a better idea: http://www.frederiksamuel.com/blog/images/vichy_sunblock.jpg

Nop

VinnyLakselv
Activity Score 110
Copywriter
Lazarus's picture

You're right it is.

Lazarus
Activity Score 1537
Creative Director
certaintly's picture

bad execution

certaintly
Activity Score 3988
GrumpyArtDirector's picture

It's not exactly the same idea, and this execution is way better. Nice one.

GrumpyArtDirector
Activity Score 858
Art Director
Setinho's picture

It's the same idea: a shadow that protects you from the sun as it was a sunblock. In Brazil, we call this "chupada". And the first is better.

Setinho
Activity Score 304
General Manager
zyazyaveka's picture
zyazyaveka
Activity Score 161
VinnyLakselv's picture

If you have a just cloud above you in a sunny day, you are not protected anyway... A cloudy day doens´t mean security against sunshine neither.

VinnyLakselv
Activity Score 110
Copywriter
kleenex's picture

nice looking clouds.

kleenex
Activity Score 58793
Web Designer/Developer
samee9961's picture

nice concept! i (y)

samee9961
Activity Score 26
Graphic Designer
jackblack's picture

Lame.

jackblack
Activity Score 2363
Art Director
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