Description
Print advertisement created by Sandpaper, United Arab Emirates for BAFCO, within the category: House, Garden.
Don’t put up with difficult desks any longer.
Is your old desk awkward to deal with? Insist on an intelligent workspace that doesn’t give you a hard time at work. A good desk provides the perfect posture when operating a keyboard for long hours. Ergonomics is half the battle and an office layout must be planned properly for all staff to benefit, especially the boss.
Fight for better working conditions.
Creative Director / Art Director: Peter Caush
Copywriter: Tim Derry
Photographer: Suresh Subramanian
4/10.
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i liked thw art direction
am an advertising junkie | read my flog at http://www.desicreative.com/forum
The image is cool, but that's way too much white copy on a not-dark-enough background.
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http://benpaddockdesign.com/ihadathought/
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the copy is too long!
art is good. copytext way too long. idea is pretty lame.
Image captures a feeling. Overdone copy releases it.
Write a wise saying and your name will live forever – Anonymous.
picturization is nice!
Abduljaleel. Anodiyil
Bad art direction.
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