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Land vehicles

Campaign
Agency Network: 
Published/Aired: 
July 2010
BAE Systems:  Land vehicles

Description

Print advertisement created by Y&R, United Kingdom for BAE Systems, within the category: Industrial, Agriculture.

Caption

Adaptive signature technology.
Now you see it, now you don't.
Land vehicles that can change appearance to match their surroundings.
BAE Systems
Real Innovation. Real Advantage.

Advertising Agency: RKCR/Y&R, London, UK
Art Director: Tim Brookes
Copywriter: Phil Forster
Illustrator: Act2-Um
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how could is posssible to have the right to advertise about killing machines????

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