Description
Print advertisement created by McCann, Israel for Axe, within the category: Health.
Caption
The Axe effect
Spray more get more
Advertising Agency: Mccann Erickson, Tel Aviv, Israel
Executive Creative Director: Eldad Weinberger
Creative Director: Tal Moravkin
Art Director: Kfir Reuveni
Copywriter: Daniel zaks
Executive Creative Director: Eldad Weinberger
Creative Director: Tal Moravkin
Art Director: Kfir Reuveni
Copywriter: Daniel zaks

Jan 15, 2011 - 4:57jackmancer2017
But why taxi's? I don't get it.
Jan 15, 2011 - 14:59kleenex
HUH!?!?!!?!?!?!??!
So If I do not use Axe, I get less taxi service????
Web Designer/Developer
Jan 16, 2011 - 11:00DBB
No, I think that you need all these taxi numbers cause u have girls all over the place...
May 17, 2011 - 4:49MidasTouch
Pathetic.
I don't like the idea of "the more you spray the more you have" neither.
//usevertising v.s badvertising//
C'est une question de vie ou de mort.
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