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100% Covered, Toucan

Campaign
Published/Aired: 
September 2018
AXA: 100% Covered, Toucan

Description

People often go on vacation, expecting that they are going to get hurt, which is holding them back from making the memories that they could make.

Print advertisement created by Miami Ad School, Germany for AXA, within the category: Finance.

Caption

100% Covered

Advertising Agency: Miami Ad School, Berlin, Germany
Creative Directors / Art Directors / Copywriters / Illustrators / Photographers: Theresa Kaussner, Anna Dedi
Additional credit: Florian Weitzel
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Ad Superpowers's picture

Not sure the combination of elements work. Needs some extra work.
The Art Direction is pretty clean. :)

Ad Superpowers
Activity Score 32

Advertising Superpowers.
Book available here https://amzn.to/2SFxcgl

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