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Irminsul's picture

Weddings...Honeymoon... And you don't see the connection? I think it is very nicely done. Shows the traditional (henna tattoos) and the modern (traveling overseas for pleasure) in one sweet ad.

Irminsul
Activity Score 2
Other
restless_r's picture

tattoo shop? i am not sure from the concept here, i only like the tattoo work:)

restless_r
Activity Score 275
Art Director
teenie's picture

It's a henna tattoo - traditional at Indian weddings. I don't really get the connection between henna tattoos and honeymooning overseas, but perhaps the culture and meaning behind henna wedding tattoos would explain it better. Can anyone shed any light...?

teenie
Activity Score 1894
Copywriter
ivan's picture

Yes, this is not permanent tattoo. It comes off after a few weeks. It is used on weddings.

ivan
Activity Score 12
Creative Director at Ads of the World
Irminsul's picture

Weddings...Honeymoon... And you don't see the connection? I think it is very nicely done. Shows the traditional (henna tattoos) and the modern (traveling overseas for pleasure) in one sweet ad.

Irminsul
Activity Score 2
Other
afterbyrne's picture

AS AN AUSSIE THIS IS BAD!!
Crocodile Dundee, C'mon give me a break!
Kings Cross as a tourist destination for honeymooners? (Dodgy area for hookers and dealer) I guess it depends on what sort of honeymoon you want.
and probably the most annoying = Mellbourne. The second biggest city in Australia is spelt wrong. Melbourne.

afterbyrne
Activity Score 205
Creative Director at Afterbyrne |

David Byrne
http://www.afterbyrne.com

Ravages's picture

Does anybody else remember the old Femina ad? This one looks like a direct rip.

Ravages
Activity Score 842
life_joke's picture

take the marriage & honeymoon part out and these ads do not work for any thing else - now that's kickass advertising!

life_joke
Activity Score 103
Creative Director
credosian's picture

i love it :)

nice work people :)

credosian
Activity Score 273
Copywriter at Climb Media |

Be awesome :)

puppiepoppy's picture

I THINK FOR HONEYMOON, THE BRIDE SHOULD HAVE HENNA TATTOO OF THOSE 101 KAMA SUTRA TRICKS! Hehehee....just stay indoor, enjoy! Save money on travelling too.

puppiepoppy
Activity Score 1634
Creative Director |

www.michaelwongcc.com

Ravages's picture

That was exactly the Femina ad.

Ravages
Activity Score 842
visbon's picture

Fantastic....Really its conceptual
Hmmmm i like. Great Job.

visbon
Activity Score 2
Creative Director
xavie's picture

Good work!!

xavie
Activity Score 5
Photographer
vikramaditya24's picture

i have to inform all u ppl tht it has recently won at CANNES!!
GUD WORK!

vikramaditya24
Activity Score 93
Art Director
ManchuChanchu's picture

Would be nice if they had put up a lil concept note with the ad so that people not familiar with Indian customs would be able to understand the idea better

ManchuChanchu
Activity Score 701
Art Director
mandarin's picture

Awesome ad. But I heard the entire team that won most of the awards this year at grey quit to Join Raj Kurup's Creativeland Asia???? is it true?

mandarin
Activity Score 2
Copywriter
AdvertisingDeepThroat's picture

Yes, you're right. All of them have joined Creativeland Asia. They had won some 100 awards between them this year.

AdvertisingDeep...
Activity Score 2
Creative Director
Guest's picture

hi
this is nice but thear complet work in honeymoon work what is 1st or starting work
mens touch to girls push to his ********
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Guest
Guest's picture

Groool. Looks so pretty! But I don't think this would work on me. I have hyperhidrosis and my palms sweat like a pig in a sauna! I think the henna would just drip off. :(

Guest
Guest's picture

It doesn't stay goopy like that. Basically you leave that paste on for like an hour or so and it soaks into your skin and stains it and then you wash the goop off.

Guest
Guest's picture

This is what I call pure art.

Guest
Guest's picture

the mother in law of the bride draws this to symbolize the connection between her and the mother in law , the more elaborate the tattoo the better it symbolizes there strong connection.

Guest
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