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Highest Rated

Joe Granada's picture

Sorry my friend "Puffs". If you didn't understand this ad, you also didn't understand why OMO said: Dirt is good. The idea was to show the relation between power and beard, and motivate men to use their beard.

Joe Granada
Activity Score 3
Copywriter
Puffs Ultra Soft's picture

Confusing. It should've been:

A) Reversed images with a different tagline payoff. You go to barbershops for trims, not to grow beards.
B) To make the current tagline work with barbershops, the beards should've been very well groomed in the after pics.
C) Perhaps an ad for some kind of beard/hair growth serum type of product instead.

Puffs Ultra Soft
Activity Score 70
Copywriter
Joe Granada's picture

Sorry my friend "Puffs". If you didn't understand this ad, you also didn't understand why OMO said: Dirt is good. The idea was to show the relation between power and beard, and motivate men to use their beard.

Joe Granada
Activity Score 3
Copywriter
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