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Art

Agency Network: 
Published/Aired: 
February 2015
Audi:  Art
Audi Print Ad -  Art

Description

Print advertisement created by Tribal, Turkey for Audi, within the category: Automotive.

Caption

Official carrier sponsor of Contemporary Istanbul 2014.

Advertising Agency: Tribal Worldwide, Istanbul, Turkey
Creative Directors: Arda Erdik, Başar Bellisan
Art Directors: Barış Sarhan, Meriç Karabulut
Copywriters: Arda Erdik, Güldeniz Şeşen
Account Directors: Elif Mertoğlu, İrem Hacıalioğlu
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Highest Rated

Arkadiusz's picture

You are right. Usually paintings, pictures and other pieces of art are hanging on just two hooks or nails - here are four, because of Quattro. But it isn't clear at a glance.

Arkadiusz
Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

damnson's picture

What?

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

kleenex's picture

HUH!?!?!?!

kleenex
Activity Score 58797
Web Designer/Developer
Ogilvi Himself's picture

QuWhatro?

Ogilvi Himself
Activity Score 477
Copywriter |

Молчать и слушать!

Lazarus's picture

Oh dear.

Lazarus
Activity Score 1537
Creative Director
jackblack's picture

So where are they taking the art? To the next Audi sponsored event?

jackblack
Activity Score 2363
Art Director
shadesofgrey's picture

If you don't get this, Audi don't want you anyway you simpltons!! It's saying that the Audi Quattro (ie: 4 wheel drive system) is a contemporary piece of art...you know that represented by the four nails (initself a contemporary minimalist idea)....and reading further into it.....nails in the wall might represent being "nailed" to the road. Awesomely simple.

shadesofgrey
Activity Score 10
Copywriter at Leo Burnett Sydney
bobafett's picture

ohhh, maybe you should put this in the ad so people can get it

bobafett
Activity Score 2322
Chief Creative Officer
Arkadiusz's picture

You are right. Usually paintings, pictures and other pieces of art are hanging on just two hooks or nails - here are four, because of Quattro. But it isn't clear at a glance.

Arkadiusz
Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

anooprp's picture

Just googled and found out that Contemporary Istanbul is an annual art fair. So this does make sense. Good job.

anooprp
Activity Score 106
Copywriter at Havas Worldwide Muscat |

Anoop RP - Copywriter

noknoriano's picture

old.

noknoriano
Activity Score 73
Art Director
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