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Jamaica

Campaign
Agency Network: 
Published/Aired: 
March 2008
AT&T:  Jamaica

Description

Print advertisement created by BBDO, United States for AT&T, within the category: Professional Services.

Advertising Agency: BBDO Atlanta/New York, USA
Executive Creative Directors: Susan Credle, Rich Wakefield
Art Director: Brian Locascio
Copywriter: Bridget Prophet
Producer: Chris Buda
Artist: Guido Daniele
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everartz's picture

this campaign is just a layout project.. but the end result is fantastic.. i like it..
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Everartz

everartz
Activity Score 7613
Art Director |

| everartz |

consolidated.db's picture

totally. beautiful layout. im sure it'll do well in on flight mags.

consolidated.db
Activity Score 545
Copywriter at Ad Land
sonucoues2002's picture

love this ad

sonucoues2002
Activity Score 804
visualizer
vipin's picture

new thing is very nice, it will be fantastic

vipin
Activity Score 148
Other at Advertising |

Vipin

paxpax's picture

a famous italian illustrator did this kind of things in the 80's for a lot of italian campaign. so, there's nothing new here.
http://www.repubblica.it/2006/08/gallerie/spettacoliecultura/mani/1.html

paxpax
Activity Score 4
copywriter
anastacia's picture

Though the execution is very good, the idea has been used million times before.
Here's only a part of it http://www.coloribus.com/admirror/painted_hands/

anastacia
annie_us's picture

All the advertisement's execution is good.

annie_us
Activity Score 90
Graphic Designer at Working in an International Advertising Agency
rcantalice's picture

I think this ad isn't about ideas.. it's about art direction and the direction is great... i've a lot of other things like this, but this and the others of this campaign are more beautiful.... speacially this one...

rcantalice
Activity Score 37
Art director
hcook5150's picture
hcook5150
Activity Score 229
Other at http://www.hkstudiosinc.com
Whip's picture

Nice. Too bad you ripped off World Wild Fund. The artist that did that campaign has been doing the animal hand paintings for years now. The artist you ripped off is "Guido Daniele" Your work is not even a step away from his work.

Whip
Activity Score 80
stires's picture

funny you should say that because guido daniele is the artist who worked on this campaign. i think this is his best work yet.

stires
Activity Score 8
Self-employed
Whip's picture

The WorldWild Life fund ads where done before you got the ATT account from GSD&M. In fact, their ads posted on Ads of the World just a few months ago. I really hope this was just an slip up by your CD's. Would hate to think an agency like BBDO is hiring hacks. -Whip

Whip
Activity Score 80
craftsman's picture

Hmm. Confused by Whip's point.
Doesn't seem like anyone ripped off Guido Daniele's art work here.
It is his work, look at the credits.

Gorgeous ads.

craftsman
Activity Score 67
Art Director
phoamcor's picture

Painted hands?

You've got to be kidding!

This device has been around since the 70's.

At least it was original then.

phoamcor
Activity Score 1284
Soph_10's picture

still an amazing campaign. Hasnt been specifically used before.

Soph_10
Activity Score 26
University of Newcastle
unaquestionediali's picture

again???
c'mon guys...

unaquestionediali
Activity Score 484
Copywriter |

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in advertising SCRIPTA VOLANT
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fairy's picture

beautifully done. the animals maybe a bit of a long shot you find leopards in any african country... coral reef in australia, africa. if it was like kangaroos for australia that specific.

fairy
Activity Score 8
Summerson's picture

gr8

Summerson
Activity Score 30
Copywriter at copywriter
Guest's picture

One of the most attention grabbing adv.campaign I've seen so far.
Brilliant!

Guest
octopuscreative's picture

BBDO are such a great advertising agency, they've created another great campaign. Fantastic ideas, beautifully realised, love them!

octopuscreative
Activity Score 39
Creative Director at Cardiff
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