Agency Network: 
July 2012
ATSS Burglar Alarm System:  Villa


Print advertisement created by McCann, India for ATSS Burglar Alarm System, within the category: Professional Services.

Advertising Agency: McCann Erickson, India
Executive Creative Director: Prasoon Joshi
Creative Director: Anshumani Khanna, Denzil Machado
Copywriter: Saurabh Dubey
Art Directors: Harshik Suraiya, Denzil Machado
Production company: InnGraphic creative outsourcing
Agency Producer: Meraj Khan
Illustrator: Staudt Agnes
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DilipRevar's picture
Activity Score 264
Graphic Designer at Visualizer and Graphic Artist
DebLA's picture

Ogilvy's are so much better! Clean, clear. Relatable.
ME's is actually frightening. What possible feeling could a castle tied in a knot evoke? Not relatable.
Way too much self praise on the CGI side - no messaging for the client/product at all. Unless you live in Mediaeval England.

Activity Score 2
andreea.munteanu's picture

copy cat...

Activity Score 4
Marketing Manager
Crash's picture


Activity Score 191
Art Director at autodidacta
Feysless's picture

nice cg work ... but if the concepts copied...well too bad

Activity Score 2672
Art Director |

groovy baby!

LittleJoe's picture

Who can understand It is about Security Systems..?!???

Activity Score 345
Graphic Designer at Torino's picture

Now this is too much.
Activity Score 284
Jon-Paul Mountford's picture

So is this house is lifted off the ground.
by the the twisty thing going under it?
it's a shame the idea isn't sold well or clear enough by the art.

Jon-Paul Mountford
Activity Score 890
Photographer |

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