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Bad luck, 1

Campaign
Agency Network: 
Published/Aired: 
August 2008
Assurall:  Bad luck, 1

Description

Print advertisement created by Euro RSCG, Belgium for Assurall, within the category: Finance.

Caption

Bad luck never takes a holiday. But if the worst does happen, and your trip can't go ahead, cancellation insurance makes sure you can still change your plans or get your money back. Ask us for a personal quote on your next trip.

Advertising Agency: Euro Rscg Brussels, Belgium
Creative Director: Daniel Van Vlasselaer
Creation: Heidi Van Damme, Sébastien Van Reet
Illustrator: Valérie Paul
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Luiza Lucky's picture

whats with the art direction here?

Luiza Lucky
Activity Score 59
Federal de Pernambuco University |

Luiza Lucky.

LeeHarvey's picture

Well, let me think, eeerrm, IT SUCKS!

LeeHarvey
Activity Score 3045
Creative Director
neuclone's picture

ha ha!...

funny ad.

I like it.

neuclone
Activity Score 88
Creative Director at Ogilvy & Mather
shoogah's picture

sounds weird, but I like it.

shoogah
Activity Score 11
Copy
ivanshowfine's picture

great copy!!!

ivanshowfine
Activity Score 131
Copywriter
kurtberengeiger's picture

This campaign is simply embarrassing. Especially for Euro RSCG.

kurtberengeiger
Activity Score 7330
Copywriter
hyperbrand's picture

Lack of experience will not allow you to understand it.
Very nice ad concept and execution.

David S.
HB

hyperbrand
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