Rat, 1

Campaign
Agency Network: 
Published/Aired: 
April 2008
Arraze:  Rat, 1

Description

Print advertisement created by Babel, Brazil for Arraze, within the category: House, Garden.

Caption

Rats don't spread good deeds. Eliminate them.

Advertising Agency: Babel, Brazil
Creative Director / Illustrator: Fabio Martins
Art Director: Pedro Henrique Fernandes
Copywriter: Ricardo Chester
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ogilvyandmenon's picture

funny looking rat

ogilvyandmenon
Activity Score 176
O&M India
FlyingDogs's picture

Great campaign.

-----------------------------------------
http://godwindmello.blogspot.com
http://www.flickr.com/photos/godwind

FlyingDogs
Activity Score 964
Copywriter
Malala's picture

different approach.
works.

Malala
Activity Score 295
Art Director |

Malalanayake

bulb's picture

funny.

bulb
Activity Score 6
reactor's picture

If elimination is warranted for lack of spreading good deeds,we would need a huge grave.. something like the Grand Canyon.And the occupants wouldnt be just rats. There is something fundamentally wrong with the idea. The illustration is good. But it is wasted.

reactor
Activity Score 280
Creative Director, Monsoon Marketing Communications, Doha, Qatar |

Reactor

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