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Brandy

Campaign
Agency Network: 
Published/Aired: 
January 2009
Ariel:  Brandy

Description

Print advertisement created by Saatchi & Saatchi, Argentina for Ariel, within the category: House, Garden.

Advertising Agency: Del Campo Saatchi & Saatchi, Buenos Aires, Argentina
Executive Creative Director: Mariano Serkin, Maxi Itzcoff


Creative Directors: Mercedes Tiagonce, Mariela Simirgiotis


Art Director: Celeste Dalairac


Copywriter: Juan Rezzonico


Retouch: Pablo Romanos


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Highest Rated

Guest's picture

so saatchi does some good detergent ads and now we have to see a new one every other day. Laundry detergent is the new wonderbra. hooray.
this is SO bad

Guest
Guest's picture

Forced to death

Guest
pindaro's picture

what is NDY?

pindaro
Activity Score 524
Creative Director |

www.pindaro.info

teenie's picture

Yup. Hate it when I drop NDY on me.

teenie
Activity Score 1894
Copywriter
Guest's picture

it will get brandy out of your bra.

Guest
Guest's picture

so saatchi does some good detergent ads and now we have to see a new one every other day. Laundry detergent is the new wonderbra. hooray.
this is SO bad

Guest
STRTLRS's picture

Worst strategy I've seen in years.

www.storytellerscreative.com

STRTLRS
Activity Score 1601
storytellers. |

---------------
I think, therefore... yeah.

Guest's picture

Do you think you can do better? can I see your book?

Guest
gioborde's picture

"R-U stupid, With that STUPID comment, Now we have 2 STUPID things, the ad and the comment"...once again

gioborde
Activity Score 1387
Art Director at LEO BURNETT |

GiBo

miko1aj's picture

nice campaign. Me capito.

miko1aj
Activity Score 3086
Guest's picture

The thing that bugs the hell out of me is the "Removes the NDY/ING" part of the copy. It might almost be better if it just said "removes the dressing from the dress" but that would be so see/say it would be seem like 2nd year student work. It seems like a good idea that the copy just totally f***** up.

Guest
Guest's picture

this is nice!
but if you had brandy with only your bra on, then probably you should use ariel to remove the se out of men.

Guest
Guest's picture

i love this comment:
Do you think you can do better? can I see your book?

if you can't do better than this campaign you're in serious trouble.

Guest
Guest's picture

CUANTOS ARGENTOS OPINANDOOOO.

ESTO ES MAAAAALO>

MEJORES LAS DE BIGGIO.

;)

Guest
Guest's picture

peor que un aviso argentino malo en ingles,
es caretas argentinos opinando en ingles.
malisima campaña!

Guest
®'s picture

hmmmmmmm... brandy on her bra... someone is getting kinky at night!

®
Activity Score 131
Art Director
Guest's picture

Well,i just think that the concept cud be made mo betta by changin the punching line cos it making no sense.in other words, its not indicative.

Guest
Guest's picture

I dare you to make ONE more example for this campaing. It's incredibly forced...

Guest
Guest's picture

no te hacés una idea de lo que me costó entenderlo, igual no da pa tanto palo al pedo. Está buena.

Guest
Guest's picture

otro ejemplo: chorizoquesito

Guest
Guest's picture
Guest
Wordnerd's picture

ad for ad people. and those who love to sit and try to figue out ads they don't get.

to be honest, i only got it in the thumbs. as a full size print ad? no way

Wordnerd
Activity Score 6692
Copywriter
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