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Abandoned, 2

Campaign
Agency Network: 
Published/Aired: 
May 2016
Ariel:  Abandoned, 2

Description

Print advertisement created by Saatchi & Saatchi, Austria for Ariel, within the category: House, Garden.

Caption

All you need abroad.

Advertising Agency: Saatchi & Saatchi, Vienna, Austria
Creative Director: Hubert Goldnagl
Art Directors: Hubert Goldnagl
Copywriter: Markus Rieser
Illustrator: Malkasten Vienna
Photographer: Andreas Hofer
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Highest Rated

freakart's picture

At least 3 seconds and that's it, if you don't get, the idea is bad, because you sell a god damn washing powder and their customers are housewives, and not all of them are into "Thinking outside the box".

So if it does'nt sell in three seconds it won't be selling in 10 or half minute.

That's just my opinion.

freakart
Activity Score 534
grapphic design / advertising |

_____________________________________________________________

Creativity!

freakart.lv | Twitter

Guest's picture

But, nobody takes their washing machine when they go on vacation! It's a pretty forced consecuence of the use of the product.

Guest
freakart's picture

Whats the point? The idea is baad! You leave your washing machine like a dog? Tied in a gas station?

It's just stupid. I don't get it. You throw away your washing machine every time you go on a journey?

I would be kicked in the **** with coming a idea like this!

freakart
Activity Score 534
grapphic design / advertising |

_____________________________________________________________

Creativity!

freakart.lv | Twitter

Guest's picture

Wow, I thought that the inability to analyze oblique message was custodial of Mexico, now I see no ... Please try to think more than two seconds in the messages

Guest
Guest's picture

Actually, in most cases, if an ad doesn't convey its message in 2 seconds, it has already failed.

Guest
freakart's picture

At least 3 seconds and that's it, if you don't get, the idea is bad, because you sell a god damn washing powder and their customers are housewives, and not all of them are into "Thinking outside the box".

So if it does'nt sell in three seconds it won't be selling in 10 or half minute.

That's just my opinion.

freakart
Activity Score 534
grapphic design / advertising |

_____________________________________________________________

Creativity!

freakart.lv | Twitter

freakart's picture

If you drive by a advertising billboard you only have 2 seconds.

freakart
Activity Score 534
grapphic design / advertising |

_____________________________________________________________

Creativity!

freakart.lv | Twitter

tirthomitro's picture

yeah, these ideas can put any sensible creative's career in a spot. stupid like crazy!!!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture

freakart : you are exlent!

Guest
tanvir hassan raju's picture

Eeh...so when i would buy a pocket ariel......i would have have a washing machine waiting for me on my way to abroad...bad idea.....

tanvir hassan raju
Activity Score 417
Animation Director, Nayantara Communication, Asiatic MCL, a co-producer of sesame street NY, Bangladesh |

tanvir

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