Agency Network: 
Published/Aired: 
September 2009
Argos:  Tent
Argos Print Ad -  Tent

Description

Print advertisement created by CHI & Partners, United Kingdom for Argos, within the category: House, Garden.

Caption

Tents from £12.99.

Advertising Agency: CHI&Partners, London, UK
Creative Director: Ewan Paterson
Art Director: Dave Masterman
Copywriter: Ed Edwards
Designer: Kylie McLean
Photographer: TAG
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bknowlden's picture

Would have been great ten years ago. Although, I can appreciate the simplicity of the idea.

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

Guest's picture

Yep. Also if it was a campaign it will make more sense for the catalog. This way consumer will understand the idea that you can get many things from it.

Guest
Wordnerd's picture

uuuh. not good to simplify that way if your catalogue looks so ugly. In combination with the low price this is very unsexy. also agree with bknowlden. about the first part at least

Wordnerd
Activity Score 6692
Copywriter
Guest's picture

i wouldnt use that ugly catalog on anything

Guest
silvi's picture

hasta un estudiante el primer día de la universidad hubiera pensado en esta idea. Y ni siquiera estudiante de publicidad.

silvi
Activity Score 4170
Copywriter
everartz's picture

no!!

everartz
Activity Score 7613
Art Director |

| everartz |

adfreak06's picture

done to death!!! try something new

adfreak06
Activity Score 140
adfreak06's picture

If It is for education , simply fold it in the shape of book , http://1.bp.blogspot.com/_VtMyE0NKiHk/RjgNvARWBCI/AAAAAAAAAlY/P-G6RV3K...

adfreak06
Activity Score 140
barbe's picture

Perhaps this would be cleverer if you include a page number. Eg:

Tents from £12.99
on page 345

People often put books etc in that position when they are saving an important page.

barbe
Activity Score 102
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