Description
Print advertisement created by Fischer, Brazil for ANJ, within the category: Media.
With free press, you know what is intended and what is just talk.
Creative Directors: Victor Sant`Anna, Pedro Utzeri e Pedro Cappeletti
Art Directors: Guilherme Rácz, Maurício Perussi
Copywriters: Lucas Casão, Guilherme Moreira
Illustrators: Guilherme Rácz, Maurício Perussi
Photographer: Lucio Cunha
Just a heads up Ivan, the dreamstime ad blocks my view of the showcased ad...but maybe just me cuz viewing on my Mobile
Beautiful and striking visual, but could use a stronger line to push this piece further. Also the website is so small it's nearly worthless here. The best ads in the world won't work if I don't know where to go now with my interest.
like it.
"If you are irritated by every rub, how will you be polished?"
— Rumi
nice. but i think its scm...
ad loving mad creative. find me on desicreative.
Wow Church Money you have good eyesight I was looking at it full view and didn't see the website, v good point
The cutout effect visually striking and works well, can't help thinking that there are too many layers where the text is (four). Pulling the "Free press..." line and logo out of that space, and using them in different way might have strengthened them.
I love this series. I think the concept is strong and well executed. Love the message it sends.
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Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages
The concept is strong.
I like the treatment, too.
//usevertising v.s badvertising//
C'est une question de vie ou de mort.
best of all is the whole art of the series!
just a little readability issue on the small copy. the pale background kinda blends in with the color of the paper. but i really really like it.