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Sword

Campaign
Agency Network: 
Published/Aired: 
December 2008
Animaster:  Sword

Description

Print advertisement created by Rediffusion DYR, India for Animaster, within the category: Education.

Advertising Agency: Rediffusion DYR, Bangalore, India
Creative Directors: Minakshi Achan, Arun Kumar, Mukund Sharma
Art Directors: Samson Samuel, Akshay Shetty, Senda AP
Copywriter: Arun Shankar
Illustrator: Jayaraj Paul
Photographer: Kumaran Photography
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Highest Rated

Guest's picture

CAREFUL WHAT YOU STEAL...

Guest
Guest's picture

nice.

Guest
izmild's picture

Ya Very nice. Awesome...

izmild
Activity Score 770
Associate creative director |

izmild
http://uniquetvcomm.blogspot.com

Guest's picture

very nice!!!

Guest
Guest's picture

too good

Guest
Davosk's picture

Great art.

Davosk
Activity Score 4811
Art Director
Guest's picture

yeah looks nice. but for me this would be better without the line. animation studios says it all and "careful what you think" makes no sense outside the campaign

Guest
desailly's picture

I know. I found it on my doormat this morning as I was leaving the house, and it made no sense at all.

desailly
Activity Score 470
Copywriter
Guest's picture

looks nice. but better without that line. animation says it all and "careful what you think" makes no sense outside the campaign

Guest
karan raghav's picture

amazing

karan raghav
Activity Score 210
Copywriter at Ogilvy delhi |

http://karanraghav.blogspot.com/

Guest's picture
Guest
Guest's picture

Ouch, no shame!

Guest
Guest's picture

This is why I love this place: a score of "oooooo nice!" comments that ram right up to "Look, a direct copy of something done in 2006".

Guest
Guest's picture

Shouldn't it be "careful WITH what you think?"

Guest
teenie's picture

I think it's supposed to be "Careful what you think UP".

teenie
Activity Score 1894
Copywriter
Guest's picture

has been done by a Brazilian agency, and a German student. both are combined here

Guest
Misstree's picture

I think the line adds value. It's saying...be careful what you think, coz it can come alive in our animation studio. Definately better with the line...n fab art...very international.

Way 2 go, Sam! :)

Misstree
Activity Score 425
Copywriter |

.............................

Not all who wander are lost.

Guest's picture

thanks misstree

Guest
Guest's picture

whole idea is copy...100% copy... Same...same...same...

Guest
Guest's picture

been done before....

Guest
Guest's picture

i am sure the team was not aware of the same campaign done years back. Its an unfortunate replica of the original campaign.

Guest
Guest's picture

Mere bhai copy marne se pehle dhoda sa dimag tho laga lo.

Guest
Guest's picture

LOL funny comment....

Guest
Davosk's picture

Everything is done.

Davosk
Activity Score 4811
Art Director
jsantanaxp's picture

i remember this.
agency: Fischer América Comunicação Total (SHORT LIST / CANNES 2006)

-------------------------------------------
http://comunique9.blogspot.com

jsantanaxp
Activity Score 401
Other |

-------------------------------------------
http://www.comunique9.com.br

santosh.gopi06's picture

Work is good, executed well but the line 'Careful what you think' is not happening and the placement of text is so bad

santosh.gopi06
Activity Score 26
Karnataka chitrakala parishath, bangalore INDIA.
AdvMan's picture

Nice illustration, Good İdea

Fikir, tasarıma etkileyici bir boyut katmış

İyi Reklam, Kötü Reklam.
www.fik

AdvMan
Activity Score 299
www.fikirbenim.blogspot.com |

www.fikirbenim.blogspot.com

AbbaSez's picture

This one and the bull are by far the best executions. They pay the headline off much better. I would seriously consider cutting the campaign down - especially if you're entering them in award shows.

AbbaSez
Activity Score 104
Creative Director at AbbaSez, LLC
NatalieM's picture

I would have liked to see the hands a bit more startled. Their placement now makes me think the artist was not phased at all when the art came alive.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

Guest's picture

Love the illustration but i think copy is lost

Guest
sonucoues2002's picture

seen this so many times

sonucoues2002
Activity Score 804
visualizer
Guest's picture

chupado

Guest
hellosurjeet's picture

Obviously, there is nothing new about d idea but i hope d creative team is also not claiming to produce an original idea here. They just want to show a work well done. But unfortunaely d copy is making no sense and d position of d hands could ve been better if we take into consideration d shock in d mind of d artist in such a situation.

-sehmi singh surjeet

hellosurjeet
Activity Score 16
Art Director at Art Director, New Delhi, India. Worked with agnecies like Dentsu Marcom, Equus Redcell (a wpp Company), Ogilvy & Mather, McCann Ericsson. |

Sehmi Singh Surjeet
Creative Director, New Delhi, India.

Guest's picture
Guest
Guest's picture

Good, but is the exactly same campaing made for a
studio called "Macacolandia" here in Brazil, in 2006

http://www.ccsp.com.br/busca/busca.php?SearchArea=novo&t=macacolandia&...

Guest
Guest's picture

Cool...i think its not so much about similarities but more about the purpose.
This concept suites the purpose more than the original & the art work is a lot better!
Nice work guys.

Guest
Guest's picture

hello minakshi,

brilliant work, but it'll be better to have macacolandia logo in it. this has already been done for macacolandia, brazil. its the winner of cannes 2006. do you want people to believe that you have not seen cannes 2006? then seriously its time you start looking at international work. may god bless you and your agency. for your informaton here is the link.

http://www.brainstorm9.com.br/2006/02/09/de-mais-vida-ao/

Guest
Guest's picture

CAREFUL WHAT YOU STEAL...

Guest
ziyad_pa's picture

copied! copied! copied!

see the link below
http://www.ziyadpa.com/ad/

this is the forwarded mail which i got from my friend 2-3 years back

ziyad_pa
Activity Score 105
Graphic Designer |

www.ziyadpa.com

Guest's picture

Its good, but isn´t a new idea

Guest
Guest's picture

mmmm

good, but isn´t new

Guest
Guest's picture

no comments ....lol

Guest
Guest's picture

done dona done done
www.ccsp.com.br/novo/pop_pecas.php?id=13897

think before u copy some thing minakshi & mukund
dont spoile ur agency image

Guest
sonucoues2002's picture

minakshi and mukund, think before you copy someones work
dont spoile ur agency image

sonucoues2002
Activity Score 804
visualizer
Guest's picture

it copies brazen!!!

Guest
Jansmo's picture

Hi, I really like this and would like to use it for my banner. Please let me know if that is fine with you, thanks!

Jansmo
Activity Score 2
tausif's picture

Very Good One.!

tausif
Activity Score 99
banglore, india |

-
tausif

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