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Seal

Campaign
Agency Network: 
Published/Aired: 
May 2016
AnimaNaturalis: Seal

Description

Every year in Canada, a hunt takes place for baby seals. They are killed cruelly and brutally with clubs for their fur or so that their blubber can be converted into products for luxury brands. Many of them are even skinned alive. Images fit for a horror film which are, to a large extent, authorized by the government.

Print advertisement created by Cheil, Spain for AnimaNaturalis, within the category: Public Interest, NGO.

Caption

Stop the party.

Advertising Agency: Cheil, Madrid, Spain
Executive Creative Director: Breno Cotta
Copywriter: Cristina Alonso del Río
Art Director: Diego Rodriguez Fraile
Account Director: Sandra Pérez
Photographer: Eduardo Díaz Bourgeot
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Highest Rated

kleenex's picture

I like the art.

kleenex
Activity Score 58793
Web Designer/Developer
kleenex's picture

I like the art.

kleenex
Activity Score 58793
Web Designer/Developer
BAdsoftheworld's picture

Like it !

BAdsoftheworld
Activity Score 3519
halaby87's picture

Nice idea

halaby87
Activity Score 10500
Marketing Manager |

M.Halaby

Pete R.'s picture

Great art direction for sure.

Pete R.
Activity Score 3412
Illustrator
TheBear's picture

Not gonna win

TheBear
Activity Score 486
General Manager |

I'm good at this But not perfect.

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